Most Popular Books by Dave Evans

Updated with 100 pages of new content, this edition is better than ever In the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can be an overwhelming topic, he demystifies the jargon, dispels the myths, and helps you develop an effective, day-by-day plan. Revised and updated with more than 100 pages of new material on all the latest developments, Evans includes new and updated coverage on Facebook, Twitter, and Google+; the latest on listening and analytics platforms; how to incorporate mobile and location-based services like Foursquare and Gowalla into your plan; and more. Helps marketers, advertisers, and small business owners quickly develop effective, practical approaches to social media marketing campaigns Highlights the latest you should know about Facebook, Twitter, and Google+; as well as mobile- and location-based services such as Foursquare and Gowalla Shows you how to track and measure results and integrate that information into your overall marketing plan Features case studies, step-by-step instructions, and hands-on tutorials If you''ve been seeking ways to break down social media marketing into tasks you can handle and campaigns that deliver, this is the book you need.

#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.

From the authors of the #1 New York Times bestseller Designing Your Life comes a revised, fully up-to-date edition of Designing Your New Work Life, a timely, urgently needed book that shows us how to transform our new uncharted work life into a meaningful dream job or company. With practical, useful tools, tips, and design ideas that show us how to navigate disruption (global, regional, or personal) and create new possibilities for our post-COVID work world and beyond. Bill Burnett and Dave Evans successfully taught graduate and undergraduate students at Stanford University and readers of their best-selling book, Designing Your Life ("The prototype for a happy life." —Brian Lehrer, NPR), that designers don''t analyze, worry, think, complain their way forward; they build their way forward. And now more than ever, we all need creative and adaptable tools to cope with the chaos caused by COVID-19. In Designing Your New Work Life, Burnett and Evans show us how design thinking can transform our present job, and how it can improve our experience of work in times of disruption. All disruption is personal, write Burnett and Evans, as with the life-altering global pandemic we are living through now. Designing Your New Work Life makes clear that disruption is the new normal, that it is here to stay and that it is accelerating. And in the book''s new chapters, Burnett and Evans show us step by step, how to design our way through disruption and how to stay ahead of it—and thrive. Burnett and Evans''s Disruption Design offers us a radical new concept that makes use of the designer mindsets: Curiosity, Reframing, Radical collaboration, Awareness, Bias to action, Storytelling, to find our way through these unchartered times. In Designing Your New Work Life, Burnett and Evans show us, with tools, tips, and design ideas, how we can make new possibilities available even when our lives have been disrupted (be it globally, regionally, or personally), giving us the tools to enjoy the present moment and allowing us to begin to prototype our possible future.

The authors of #1 New York Times bestseller Designing Your Life taught readers how to use design thinking to build meaningful, fulfilling lives. Now, in the original DESIGNING YOUR WORK LIFE, they apply that transformative thinking to the place we spend more time than anywhere else—work—and show readers how to create the job they want, without necessarily leaving the job they already have. Designing Your Work Life teaches readers how to create the job they want—without necessarily leaving the job they already have. “Increasingly, it’s up to workers to define their own happiness and success in this ever-moving landscape,” they write, and chapter by chapter, they demonstrate how to build positive change, wherever you are in your career. Whether you want to stay in your job and make it a more meaningful experience, or if you decide it’s time to move on, Evans and Burnett show you how to visualize and build a work-life that is productive, engaged, meaningful, and more fun.

Collects chapters written by specialists covering computer networking fundamentals, hardware, software, design, maintenance, troubleshooting, and security.

Social Customer Experience: Engage and Retain Customers through Social Media builds on the prior works of author Dave Evans. As an update to Evans’s earlier book Social Media Marketing, the new Social Customer Experience connects the early cases presented in 2010 with significant, contemporary examples, key concepts, and best practices associated with the adoption of social technology by global brands. This latest edition offers a blueprint for transforming your organization’s disparate social initiatives into a unified social experience strategy. Most people know that social technologies are transforming business, but few understand how those changes are happening across the organization. Whether in marketing, communications, customer care, digital media or product development these changes shape the way in which business manage the experience their customers have with the brand. Filled with practical examples of what to do, and illustrated with cases taken from real companies, Social Customer Experience fills in the gaps for companies who want to do more with social than just listen and experiment. Part I lays the groundwork by explaining the three waves of change that combine to form social customer experience: social technologies and their impact on Web 1.0 digital infrastructures; social customers and their impact on marketing and support operations; and the new discipline of customer experience management that is reframing the old sales-and-service-centric ways of thinking about how companies relate to customers. Part I concludes by defining the social customer experience ecosystem, both on and off your own web domain. Part II, “Your Social Presence,” puts you on the ground, with tactics and examples for how to apply social technologies and achieve your business objectives, how to measure and analyze social data and show business value, and how to implement a best-practice approach to avoid common traps and pursue proven opportunities. Part III digs deeper into the five building blocks of social customer experience: organization, platform, content, people and tools. What’s a social experience organization look like? What systems need to be in place? How do you get the most out of the social “objects” – content and other assets – that are the byproduct of great social customer experiences? How do connections between customers – the social graph – come into play? And what applications will you use – literally, what will you empower your customers to do? Part III answers these questions in the practical, method-driven style of authors Dave Evans and Joe Cothrel. Social Customer Experience features detailed exercises that show you how to translate learning into action, hands-on tutorials using today’s social media tools and platforms, and compelling, modern case studies from organizations of all sizes—from the Fortune 500 to nonprofits and mom-n-pop main-street shops. As a bonus, the book also features resources and references to connect readers with the current thought leaders and sources of timely information. If you’re interested in business, and how business is being reshaped by social technology, Social Customer Experience will show you a path to a new relationship with your customers, customers not only buy your products and services but get more out of them and go on to become partners in your business–selling, supporting, and innovating on your behalf.

This book is designed to aid the practitioner in all social care and social work settings. It explores approaches to practice which are based upon systemic ideas and an awareness of the impact of power in practice contexts. Following the introduction of the main ideas of the book, the authors examine the systemic approach from three perspectives: ¢ key principles - to help guide practice and practice teaching; ¢ the central triangular process - between service user, worker and agency ¢ the work process - examining the triangular relationship over time. The authors address practitioners directly, not only by drawing on their own practice experience, but also by highlighting key practical questions for the reader to consider.

Both a professional academic researcher and practicing magician, Evans delves deeply into modern British history to present a serious but accessible and fascinating work based on developments in British magic after Aleister Crowley died.

Both a professional academic researcher and practicing magician, Evans delves into modern history to present a serious, but accessible and fascinating work on British magic, focusing especially on Aleister Crowley.

This full-color collection of the latest in environmentally conscious--yet incredibly stylish--products reveals the imagination and innovation of leading designers at work around the world today. Each product is accompanied by a brief description explaining its environmental significance.

Enterprise Java 2, J2EE 1.3 Complete is a one-of-a-kind book--valuable both for its broad content and its low price. Whether you are new to network programming with Java or need to upgrade solid skills to the next level, you''ll get the "must have" information to become proficient with the world''s most popular programming platform. With Enterprise Java 2, J2EE 1.3 Complete, you''ll learn everything you need to know for developing large-scale web and network applications with Java. You''ll begin by learning which components combine to form the enterprise platform, and then move on to basic development skills: Servlet programming, creating JavaServer Pages, and programming JavaBeans. You''ll also learn database programming concepts and skills, and how to secure your network from malevolent intruders. You''ll learn to use XML and its related technologies for seamless cross-platform data exchange. Finally, you''ll learn advanced JavaBeans programming to create reusable software components. As a bonus, the last part of the book teaches you to program spiders and bots: Although not a part of J2EE, it''s a fun topic that can come in handy for Internet developers who want to create agents to automatically retrieve and organize web content. Enterprise Java 2, J2EE 1.3 Complete introduces you to the work of some of Sybex''s finest authors, so you''ll know where to go to learn even more about Java. Inside: Java Web Applications An Introduction to J2EE The Basic Servlet API The Basic JSP API Servlet Web Applications Introducing JavaBeans Session Management Using Custom Tags Naming Services, Databases, and Security Java Naming and Directory Interface (JNDI) Database Connectivity (JDBC) Advanced Database Programming Secure Web Applications XML, SOAP, and Messaging XML for Data Description Presenting XML with JSP Understanding XML Messaging A Survey of SOAP A SOAP Server Example Java Messaging Service (JMS) Remote Communications and Enterprise JavaBeans Persistence and Remote Method Invocation Java IDL and CORBA Connectivity EJB Architecture and Clients Session, Entity, and Message-Driven EJBs EJB Transactions and Security EJB Environment, Client, and Design Issues J2EE Connector Architecture Spiders and Bots Building a Spider Building a High-Volume Spider Building a Bot

Dave Evans makes a convincing case that practice learning occupies a central role in the education and training of the caring professions. In doing so, he affirms the activities of many service agency staff involved in practice teaching and assessment and offers them clear models and illustrative examples to aid their development. He also explores ways in which practice learning and assessment can be effectively developed in academic settings.

Designed for price-sensitive new computer purchasers, this comprehensive book features 1,000 pages of Office 2000 and essential PC coverage in a convenient, almanac-sized format. Information is also provided on Windows 98, upgrading and maintaining the PC, and important Internet and Web publishing issues. Includes a CD-ROM.

到底該離職、該留下，還是乾脆轉行？ 人生有1/3都在工作，而工作「絕對」可以設計！ 以「設計思考」重擬問題，打造嶄新的「工作生活藍圖」， 讓工作為你所用，而不是你為工作所用！ ◆內容簡介 人生高峰有三分之一的時間都在工作， 工作不快樂怎麼辦？ 任教於史丹佛大學的比爾•柏內特與戴夫•埃文斯，二〇一六年出版《做自己的生命設計師》，教讀者運用設計思考，打造出有意義的圓滿生活（《紐約時報》（New York Times）書評說：「人生有問題，他們有答案。」）《做自己的生命設計師》引發共鳴，瞬間攻上《紐約時報》暢銷排行榜冠軍。這一次，兩位作者要在《做自己的工作設計師》，將這套令人豁然開朗的思考方式，應用在我們此生花最多時間的領域：工作。 本書要教讀者創造出想要的工作──不一定需要離職就辦得到。 兩位作者寫道：「職場瞬息萬變，愈來愈仰賴工作者自行定義快樂與成功。」他們在書中的每一章，解釋如何打造正面的改變，不論哪個職涯階段都適用。你可以在目前的工作中繼續努力，提升成更有意義的體驗，也或者你感到離開的時候到了。埃文斯與柏內特提供具體的方法，教大家設想並打造工作生活，打敗心冷、心寒與心酸，工作有意義，樂趣大升級。 ▲我不是設計師，要如何運用設計思考，重新打造「工作生活藍圖」？ 善用本書工具，人人皆可成為職場MAKER── ‧調整自造者混音器（金錢、影響、表達），創造人生一致性。 ‧畫出影響圖，找到自己在工作上扮演的角色。 ‧找出MAP（最小可行動問題），釐清BTO（理論上最佳選項）與BDO（最佳可做選項）。 ‧分辨自己屬於哪一種過勞（九頭蛇／三頭六臂也不夠）。 ‧尋找內在動力力，全面提升職涯ARC（自主性、歸屬感、能力）。 ‧掌握不轉職、就地重擬的四大祕訣：重擬與再度投入、改造、轉換職務、砍掉重練。 ‧連離職也可以設計！？──想像之後，展開「好好辭職計畫」。 ‧為什麼聽別人說故事，也可以找到下一份工作？ ‧想要自行創業？──學會設定工作流，設計客戶旅程圖。 ▲怎麼用設計師的腦袋思考？ 當個好奇寶寶：對人、對工作、對這個世界感到好奇，因為設計師永遠從初學者心態出發，問「為什麼？」。 試一試：擁有「行動導向」的心態，把好奇心與疑問，轉換成在真實世界裡做點什麼。 重擬問題：「重擬」是一個很重要的概念。當你擅長重擬之後，就永遠不會卡住。設計師做的第一件事，永遠是重擬手上的問題，因為交到他們手上的問題，很少是正確問題。 一切都是過程：設計思考有時是在想出大量的點子。我們稱之為「階段式發想」。此時你要做發散式思考，好點子、爛點子、瘋狂的點子，什麼點子都可以。 請別人幫忙：若想改造工作體驗，整天坐在家中沉思是不行的，你必須和工作的世界、和工作者互動才行。 說出你的故事：說故事是本書的加分心態。當你的心態是說出你的故事，你會一直找機會思考自己有過的對話與經驗，想辦法以全新的方式，用你的故事參與這個世界。 ◆名人推薦 丁菱娟 影響力學院創辦人、作家 李崇建 親子作家 洪燕茹 職涯諮詢師、講師 紀俊麟 沐懷管理顧問創辦人 陳良基 前科技部長、臺灣大學講座教授 詹喬智 不迷惘人生選擇學主講 廖韡 平面設計師 劉安婷 Teach for Taiwan創辦人 盧希鵬 臺灣科技大學資訊管理系教授 推薦 ◆本書特色 ▓作者出身矽谷業界，擁有絕佳實務經驗：「做自己的生命設計師」這堂課，更是在加州大學柏克萊分校、史丹佛兩所大學開了超過十五年的課程。能消除迷思、打破框架，展開全新角度的生涯／職涯探索。 ▓具激勵性的內容，停止鑽牛角尖：生命設計最重要的開始，就是找出「無效的想法」並重擬問題。這幫助我們打開全新的視野，不再侷限於負面的想法，在繞不出去的死巷裡打轉。 ▓《做自己的生命設計師》曾獲矽谷有力人士推薦：包括史丹佛設計學院及IDEO創辦人、史丹佛大學各學院的領導教授、《未來在等待的人才》作者丹尼爾‧品克等多位暢銷書作家。 ▓廣大的目標讀者群：對企業經營者來說，員工自我實踐的程度及成就感愈高，公司發展也愈加興盛。本書對職場的各個階層、部門與角色皆能適用，調整出最平衡、健康的工作環境。 ▓方法踏實，符合現實：從史丹佛最夯的課程發展出來的創新方法，可實質改變我們的工作心態，改善個人與工作的關係。從IBM到Pinterest都想實施「生命設計」的概念，幫助員工設計更理想的職業生命。

Coleção Pitch Deck. Plataforma para jovens negócios. COMO CONSTRUIR UMA VIDA PRÓSPERA ATRAVÉS DO DESIGN. Os designers criam mundos e resolvem problemas usando o design thinking, ou pensamento de design. Olhe ao redor de seu escritório ou de sua casa, para seu smartphone ou para a cadeira onde você está sentado: tudo em nossas vidas foi projetado por alguém. E cada projeto começa com um problema que um designer ou uma equipe de designers procura resolver. O mesmo pensamento responsável pela tecnologia que nos cerca, por produtos incríveis e espaços inusitados, pode ser usado para projetar e construir sua carreira e sua vida, uma vida de realizações e alegria, sem nunca perder de vista a possibilidade da surpresa. Baseado nas aulas dos designers Bill Burnett e Dave Evans, O design da sua vida é a versão em livro de um dos cursos eletivos mais disputados na Universidade de Stanford, na Califórnia, procurado por alunos novatos, profissionais já estabelecidos em suas carreiras e diletantes em busca de novas possibilidades. Aqui, Burnett e Evans refinaram os exercícios praticados em sala de aula para torná-los mais eficientes e realizáveis, em um método simples que irá ensiná-lo a usar ferramentas básicas do design para projetar uma vida criativa e produtiva. Usando histórias reais e técnicas comprovadas, você aprenderá a construir seu caminho para uma vida gratificante, aperfeiçoada por um design de sua própria criação. Porque uma vida bem projetada significa uma vida bem vivida.

Bạn đang "mắc kẹt" trong một công việc không hạnh phúc? Bạn đau đầu vì chuyện tiền bạc? Bạn bế tắc vì cuộc sống gia đình? Cuộc sống này vốn nhiều thăng trầm, trắc trở. Ai cũng phải chật vật với vô số câu hỏi về cuộc đời, công việc, ý nghĩa và mục đích sống. Có những vấn đề kéo dài dai dẳng trong hàng năm trời, đôi khi khiến chúng ta cảm thấy như không thể tìm được lối ra... Trong "Thiết kế một cuộc đời đáng sống", Bill Burnett và Dave Evans - những chuyên gia về thiết kế sản phẩm từ đại học Stanford danh tiếng - đưa ra một cách nhìn khác lạ về những vấn đề tréo ngoe của cuộc sống: Góc nhìn của một nhà thiết kế sản phẩm. Nói cách khác, Bill và Dave hướng dẫn bạn giải quyết các vấn đề và "thiết kế" cuộc sống như cách các nhà sáng tạo đã tạo nên bàn chải đánh răng, những chiếc máy tính của Apple hay một chiếc xe Ferrari. Qua đó, bạn học cách suy nghĩ như một nhà thiết kế, biết cách động não, thử nghiệm ý tưởng, ứng biến với mỗi câu hỏi mà cuộc sống đưa ra, qua đó tìm ra giải pháp thật sự hiệu quả. 5 kiểu tư duy căn bản được giới thiệu đến bao gồm: Tính hiếu kỳ, sự thử nghiệm, việc tái định dạng những niềm tin sai lệch, việc chú tâm vào quá trình, sự cộng tác. Bên cạnh đó, những công cụ, ý tưởng về quản lý cuộc sống được các tác giả giới thiệu - như bản đánh giá các khía cạnh cuộc sống hay bài tập nhật ký cảm xúc - hứa hẹn sẽ rất hữu ích. Đọc "Thiết kế một cuộc đời đáng sống", bạn đọc sẽ gặp những người trẻ lạc lối, những nhân vật "chưa biết phải làm gì với cuộc đời mình", những con người tài giỏi nhưng gặp khủng hoảng trong sự nghiệp, cuộc sống... Với mỗi câu chuyện và vấn đề, các tác giả ứng dụng phương pháp tư duy thiết kế để giải quyết, từ đó bạn sẽ học được cách áp dụng kiểu tư duy này vào giải quyết vấn đề của chính mình. "Không quan trọng bạn là ai, làm công việc gì, đã có tuổi hay vẫn còn trẻ, bạn có thể sử dụng chính phương pháp tư duy đã tạo ra những công nghệ, sản phẩm và không gian tuyệt vời để thiết kế sự nghiệp và cuộc sống của mình". Bill Burnett và Dave Evans đã dạy cho hàng nghìn sinh viên Stanford về tư duy thiết kế và cách thiết kế cuộc sống. Cuốn sách lọt vào danh sách bestseller của New York Times này đã giúp rất nhiều người trên thế giới bước ra khỏi vòng lẩn quẩn của cuộc đời để sống hạnh phúc. Hãy để "Thiết kế một cuộc đời đáng sống" đồng hành cùng bạn trong hành trình xây dựng nên một cuộc sống thú vị, ý nghĩa và trọn vẹn.

Comment construire une vie bien conçue et épanouie, grâce à l''approche design ? Bourré de conseils pratiques pour se mettre debout dans sa vie, cet ouvrage intelligent, amical et décomplexé est un compagnon de route pour se mettre debout dans sa vie.

This is a Classic Car Maintenance Log Book for anyone that wants to keep track of all the maintenance work and repairs that''s done on their vehicle amongst many other things. This book is perfect for anyone that owns a Classic Car so you can keep track of any work that has been done and any maintenance that needs to be completed. Whether you own a Porsche, Lancia, MG, Mercedes-Benz, Bentley, Volkswagen, Westfield or any other make and model of Classic Car, it will also help if you decide to sell your vehicle as you will have a record of all the work that has been carried out with dates and costs. This vehicle service record book would make the perfect gift for the classic and vintage car enthusiast who owns their very own piece of history that wants to keep their pride and joy in tip-top condition. This Classic Car Maintenance Log Book has been designed to be as helpful as possible by providing guidance and space to include the following information: Inside the front cover is space for owner and vehicle details There is a page dedicated to items that have a serial number and their service intervals Space to record all the Spare Parts, part numbers, places to buy and costs that are needed on your individual van. The main part of the book has been designed to list the Maintenance and Repair work that''s needed (with space to record 500 jobs over 25 double pages). This allows you to note down a job that needs doing or an issue that needs fixing as soon as you spot it and then go back to when you have the time to complete it. Keep track of the date the job was spotted and recorded, a description of the issue, if it was a repair or maintenance item, when it was completed, who did it and space to record any relevant comments ie Temporary repair done, book in yard to fix / replace item or price of parts etc - whatever will be helpful to you! Keep a record of all the jobs that need doing when she is next scheduled for a visit to the garage so you can start getting and recording quotes for the work that needs doing. Space for comments and when the work was completed also Fuel log pages to keep track of fuel usage, cost and engine hours An Upgrades wish list (so you know what to put on your Christmas List!) Useful Contacts Drawing Space to draw diagrams Notes Pages The book is 8 inches by 10 inches, paperback with a glossy cover and good quality paper. See what other books we have available on Amazon by searching for ''Red Panda Publishing''.

Windows Me Complete is a one-of-a-kind computer book---valuable both for its expansive content and its low price. This book contains the essentials for using Windows Me, as well as comprehensive coverage of Internet basics. Let our expert authors get you up and running quickly -- you''ll learn everything from navigating the Windows Me Desktop to how to set up a peer-to-peer network. With this book as your guide, you''ll be using the newest Windows features, such as Windows Media Player, PC Health features and Movie Maker, in no time! Windows Me Complete also includes an extensive A -- Z reference that puts key information at your fingertips, and includes scores of hands-on instructions and visuals. Windows Me Complete introduces you to the work of some of Sybex''s finest authors, so you''ll know where to go to learn even more about Windows Me and your computer.

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