Most Popular Books by Daniel Kahneman

Major New York Times bestseller Winner of the National Academy of Sciences Best Book Award in 2012 Selected by the New York Times Book Review as one of the ten best books of 2011 A Globe and Mail Best Books of the Year 2011 Title One of The Economist''s 2011 Books of the Year One of The Wall Street Journal''s Best Nonfiction Books of the Year 2011 2013 Presidential Medal of Freedom Recipient Kahneman''s work with Amos Tversky is the subject of Michael Lewis''s The Undoing Project: A Friendship That Changed Our Minds In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation--each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives--and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.

This book brings together the best of current global research on the measurement and understanding of international differences in well-being

NEW YORK TIMES BESTSELLER From the Nobel Prize-winning author of Thinking, Fast and Slow and the coauthor of Nudge, a revolutionary exploration of why people make bad judgments and how to make better ones—"a tour de force” (New York Times). Imagine that two doctors in the same city give different diagnoses to identical patients—or that two judges in the same courthouse give markedly different sentences to people who have committed the same crime. Suppose that different interviewers at the same firm make different decisions about indistinguishable job applicants—or that when a company is handling customer complaints, the resolution depends on who happens to answer the phone. Now imagine that the same doctor, the same judge, the same interviewer, or the same customer service agent makes different decisions depending on whether it is morning or afternoon, or Monday rather than Wednesday. These are examples of noise: variability in judgments that should be identical. In Noise, Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein show the detrimental effects of noise in many fields, including medicine, law, economic forecasting, forensic science, bail, child protection, strategy, performance reviews, and personnel selection. Wherever there is judgment, there is noise. Yet, most of the time, individuals and organizations alike are unaware of it. They neglect noise. With a few simple remedies, people can reduce both noise and bias, and so make far better decisions. Packed with original ideas, and offering the same kinds of research-based insights that made Thinking, Fast and Slow and Nudge groundbreaking New York Times bestsellers, Noise explains how and why humans are so susceptible to noise in judgment—and what we can do about it.

The work of Daniel Kahneman and Amos Tversky has transformed the study of judgment and decision-making, and penetrated related disciplines such as economics, finance, marketing, law and medicine. In recognition of these achievements, Kahneman was awarded the Nobel Prize for Economics in 2003. This special issue presents ongoing research inspired by both Kahneman and Tversky. It covers many of the central themes the heuristics and biases of judgment and prediction, framing effects, assessments and predictions of utility that made their work so innovative. The specially written papers illustrate the range and depth of this work, and emphasise its continued relevance to current research.

Thinking, Fast and Slow ...in 30 minutes is the essential guide to quickly understanding the important lessons on decision-making outlined in the New York Times best seller Thinking, Fast and Slow. In Thinking, Fast and Slow, author Daniel Kahneman gets to the bottom of how to make good decisions and when to trust your intuition. Kahneman wants readers to avoid putting too much weight on acting quickly on their intuition when making decisions. He presents the concept of humans "thinking fast and slow"—the idea that human thought can be divided into two categories: slow and painstaking thought, and quick, intuitive thought. Through detailed research and real-life examples, Thinking, Fast and Slow teaches readers when to apply each type of thought in order to improve everything from playing the stock market to increasing personal happiness. Thinking, Fast and Slow will change the way you think, and improve the quality of your decisions, both large and small. Understand the key ideas of Thinking, Fast and Slow in a fraction of the time, with tools such as: A concise synopsis examining the principles of Thinking, Fast and Slow In-depth analysis of key concepts behind Thinking, Fast and Slow: the two selves, and the two distinct thinking systems—the intuitive System 1 and the effortful System 2 Illustrative case studies demonstrating Kahneman''s groundbreaking research in behavioral economics Real-world applications for applying the theories in Thinking, Fast and Slow to everyday life Critical reception to Thinking, Fast and Slow, highlighting important arguments by major publications and thought leaders As with all books in the 30 Minute Expert Series, this book is intended to be purchased alongside the reviewed title, Thinking, Fast and Slow.

Daniel Kahneman adalah salah satu pemikir paling penting abad ini. Gagasannya berdampak mendalam dan luas di berbagai bidangÑtermasuk ekonomi, pengobatan, dan politik. Dalam buku yang sangat dinanti-nantikan ini, Kahneman menjelaskan dua sistem yang mendorong cara kita berpikir. Sistem 1 bersifat cepat, intuitif, dan emosional; Sistem 2 lebih pelan, lebih bertujuan, dan lebih logis. Kahneman menunjukkan kemampuan luar biasaÑjuga kekurangan dan bias yang dimiliki olehÑberpikir cepat, serta mengungkapkan dampak kesan intuitif pada pikiran dan perilaku kita. Dengan mengetahui cara kedua sistem itu membentuk penilaian dan keputusan kita, kita bisa memahami, antara lain: ¥ Dampak dari hilangnya antusiasme dan terlalu besarnya kepercayaan pada strategi korporat ¥ Sulitnya memprediksi apa yang membuat kita bahagia kelak ¥ Tantangan untuk membuat kerangka yang jelas tentang risiko di tempat kerja serta rumah ¥ Dampak mendalam dari bias kognitif pada segala sesuatu, mulai dari bertransaksi di pasar bursa sampai merencanakan liburan berikutnya Kahneman mengungkapkan ke mana kita bisa dan tidak bisa memercayakan intuisi kita serta bagaimana kita bisa menarik manfaat dari berpikir lambat. Dia menawarkan pemahaman praktis dan mencerahkan tentang cara menentukan pilihan dalam bisnis serta kehidupan pribadiÑserta bagaimana kita bisa menggunakan teknik berbeda untuk mengatasi kesalahan yang kerap mendatangkan masalah bagi kita.

A year''s worth of management wisdom, all in one place. We''ve reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Michael E. Porter to Daniel Kahneman and company examples from P&G to Adobe, this volume brings the most current and important management conversations to your fingertips. This book will inspire you to: Reconsider what keeps your customers coming back Create visualizations that send a clear message Assess how quickly disruptive change is coming to your industry Boost engagement by giving your employees the freedom to break the rules Understand what blockchain is and how it will affect your industry Get your product in customers'' hands faster by accelerating your research and development phase This collection of articles includes "Customer Loyalty Is Overrated," by A.G. Lafley and Roger L. Martin; "Noise: How to Overcome the High, Hidden Cost of Inconsistent Decision Making," by Daniel Kahneman, Andrew M. Rosenfield, Linnea Gandhi, and Tom Blaser; "Visualizations That Really Work," by Scott Berinato; "Right Tech, Wrong Time," by Ron Adner and Rahul Kapoor; "How to Pay for Health Care," by Michael E. Porter and Robert S. Kaplan; "The Performance Management Revolution," by Peter Cappelli and Anna Tavis; "Let Your Workers Rebel," by Francesca Gino; "Why Diversity Programs Fail," by Frank Dobbin and Alexandra Kalev; "What So Many People Don’t Get About the U.S. Working Class," by Joan C. Williams; "The Truth About Blockchain," by Marco Iansiti and Karim R. Lakhani; and "The Edison of Medicine," by Steven Prokesch.

Learn how to be strategic and formidable in all aspects of negotiation--from reading the room, to staying cool, to achieving the best outcome. If you read nothing else on negotiation, read these 10 articles. We''ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you clinch successful deals in business and beyond. This book will inspire you to: Control the negotiation even before you enter the room Understand your counterpart''s position and gain their trust Keep your negotiations from becoming confrontations Understand the rules of negotiating across cultures Find ways to expand the pie for all involved Set the stage for a healthy relationship after the ink has dried Know when to walk away from a deal--

Learn to be a better negotiator--and achieve the outcomes you want. If you read nothing else on how to negotiate successfully, read these 10 articles. We''ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you avoid common mistakes, find hidden opportunities, and win the best deals possible. This book will inspire you to: Control the negotiation before you enter the room Persuade others to do what you want--for their own reasons Manage emotions on both sides of the table Understand the rules of negotiating across cultures Set the stage for a healthy relationship long after the ink has dried Identify what you can live with and when to walk away This collection of articles includes: "Six Habits of Merely Effective Negotiators" by James K. Sebenius; "Control the Negotiation Before It Begins" by Deepak Malhotra; "Emotion and the Art of Negotiation" by Alison Wood Brooks; "Breakthrough Bargaining" by Deborah M. Kolb and Judith Williams; "15 Rules for Negotiating a Job Offer" by Deepak Malhotra; "Getting to Si, Ja, Oui, Hai, and Da" by Erin Meyer; "Negotiating Without a Net: A Conversation with the NYPD''s Dominick J. Misino" by Diane L. Coutu; "Deal Making 2.0: A Guide to Complex Negotiations" by David A. Lax and James K. Sebenius; "How to Make the Other Side Play Fair" by Max H. Bazerman and Daniel Kahneman; "Getting Past Yes: Negotiating as if Implementation Mattered" by Danny Ertel; "When to Walk Away from a Deal" by Geoffrey Cullinan, Jean-Marc Le Roux, and Rolf-Magnus Weddigen.

Un apasionante recorrido por el funcionamiento de la mente de la mano del padre de la psicología conductista y premio Nobel de Economía en 2002: Daniel Kahneman. Daniel Kahneman, uno de los pensadores más importantes del mundo, recibió el premio Nobel de Economía por su trabajo pionero en psicología sobre el modelo racional de la toma de decisiones. Sus ideas han tenido un profundo impacto en campos tan diversos como la economía, la medicina o la política, pero hasta ahora no había reunido la obra de su vida en un libro. En Pensar rápido, pensar despacio, un éxito internacional, Kahneman nos ofrece una revolucionaria perspectiva del cerebro y explica los dos sistemas que modelan cómo pensamos. El sistema 1 es rápido, intuitivo y emocional, mientras que el sistema 2 es más lento, deliberativo y lógico. Kahneman expone la extraordinaria capacidad (y también los errores y los sesgos) del pensamiento rápido, y revela la duradera influencia de las impresiones intuitivas sobre nuestro pensamiento y nuestra conducta. El impacto de la aversión a la pérdida y el exceso de confianza en las estrategias empresariales, la dificultad de predecir lo que nos hará felices en el futuro, el reto de enmarcar adecuadamente los riesgos en el trabajo y en el hogar, el profundo efecto de los sesgos cognitivos sobre todo lo que hacemos, desde jugar en la Bolsa hasta planificar las vacaciones; todo esto solo puede ser comprendido si entendemos el funcionamiento conjunto de los dos sistemas a la hora de formular nuestros juicios y decisiones. Al implicar al lector en una animada reflexión sobre cómo pensamos, Kahneman consigue revelar cuándo podemos confiar en nuestras intuiciones y cuándo no, y de qué modo podemos aprovechar los beneficios del pensamiento lento. Además, ofrece enseñanzas prácticas e iluminadoras sobre cómo se adoptan decisiones en la vida profesional o personal, y sobre cómo podemos usardistintas técnicas para protegernos de los fallos mentales que nos crean problemas. Pensar rápido, pensar despacio cambiará para siempre nuestra manera de pensar sobre cómo pensamos. Reseñas: «Los más entusiastas lo comparan con Galileo y Darwin.» - El Mundo «Considerado uno de los mejores libros de 2011 por The New York Times, The Economist o The Wall Street Journal, Kahneman revela cuándo debemos confiar en nuestras intuiciones para aprovechar los beneficios del pensamiento lento.» - El Economista ENGLISH DESCRIPTION Major New York Times bestseller Winner of the National Academy of Sciences Best Book Award in 2012 Selected by the New York Times Book Review as one of the ten best books of 2011 A Globe and Mail Best Books of the Year 2011 Title One of The Economist''s 2011 Books of the Year One of The Wall Street Journal''s Best Nonfiction Books of the Year 2011 2013 Presidential Medal of Freedom Recipient Kahneman''s work with Amos Tversky is the subject of Michael Lewis''s The Undoing Project: A Friendship That Changed Our Minds In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation―each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives―and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.

PARA ENTENDER CÓMO PENSAMOS Y PENSAR MEJOR, HAY QUE LEER A KAHNEMAN. —Premio Nobel de Economía Dos médicos en la misma ciudad pueden dar diagnósticos diferentes a pacientes idénticos; dos jueces pueden dictar sentencias distintas ante delitos similares; nosotros mismos podemos decidir una cosa u otra según sea por la mañana o por la tarde, o según se acerque o no la hora de comer. Estos son ejemplos de ruido: el sesgo que conlleva variabilidad en juicios que deberían ser iguales. El ruido está presente en todas las decisiones individuales y colectivas, y produce errores en innumerables terrenos, desde la medicina hasta la economía, pasando por el derecho, la sanidad, la protección infantil y la contratación. Además, también nos importuna e influye a la hora de tomar muchas de nuestras decisiones cotidianas. Daniel Kahneman, uno de los psicólogos más importantes del mundo, junto con Cass R. Sunstein y Olivier Sibony, dos eminencias mundiales en pensamiento estratégico, nos enseñan a escuchar ese ruido, cuyo impacto tendemos a ignorar, y a reducirlo para mejorar nuestros juicios. Basado en el mismo tipo de análisis agudo e ingeniosos ejemplos que convirtió Pensar rápido, pensar despacio en un best seller internacional, Ruido ofrece una serie de remedios originales, prácticos y sencillos para pensar mejor. ENGLISH DESCRIPTION From the Nobel Prize-winning author of Thinking, Fast and Slow and the coauthor of Nudge, a revolutionary exploration of why people make bad judgments and how to make better ones--"a tour de force” (New York Times). Imagine that two doctors in the same city give different diagnoses to identical patients—or that two judges in the same courthouse give markedly different sentences to people who have committed the same crime. Suppose that different interviewers at the same firm make different decisions about indistinguishable job applicants—or that when a company is handling customer complaints, the resolution depends on who happens to answer the phone. Now imagine that the same doctor, the same judge, the same interviewer, or the same customer service agent makes different decisions depending on whether it is morning or afternoon, or Monday rather than Wednesday. These are examples of noise: variability in judgments that should be identical. In Noise, Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein show the detrimental effects of noise in many fields, including medicine, law, economic forecasting, forensic science, bail, child protection, strategy, performance reviews, and personnel selection. Wherever there is judgment, there is noise. Yet, most of the time, individuals and organizations alike are unaware of it. They neglect noise. With a few simple remedies, people can reduce both noise and bias, and so make far better decisions. Packed with original ideas, and offering the same kinds of research-based insights that made Thinking, Fast and Slow and Nudge groundbreaking New York Times bestsellers, Noise explains how and why humans are so susceptible to noise in judgment—and what we can do about it.

Daniel Kahneman is een van de invloedrijkste psychologen ter wereld, zijn boek ‘Ons feilbare denken’ werd een wereldwijde bestseller. In deze moderne klassieker legt Daniel Kahneman uit waarom we zo vaak verkeerde inschattingen maken, en geeft tips om deze valkuilen te vermijden en betere beslissingen te nemen. Hij toont aan dat we veel minder rationeel zijn dan we denken. Waarom beoordelen we dezelfde situatie anders voor en na de lunch? Waarom denken we dat knappe mensen competenter zijn dan anderen? Kahneman legt uit dat we twee denksystemen hebben: een snelle, intuïtieve manier en een langzame, weloverwogen manier. Beide zijn uitermate praktisch, maar het gaat vaak fout omdat we - zonder dat we het doorhebben - de verkeerde manier van denken gebruiken.

Kahneman ci guida in un''affascinante esplorazione della mente umana e ci spiega come essa sia caratterizzata da due processi di pensiero ben distinti: uno veloce e intuitivo (sistema 1), e uno più lento ma anche più logico e riflessivo (sistema 2).

Psykologen Daniel Kahneman, som belönats med Ekonomipriset till Alfred Nobels minne för sin banbrytande forskning, anses vara en av vår tids viktigaste tänkare. Hans forskning har haft stort inflytande inom en rad olika områden från ekonomi och psykologi till medicin och politik. Men det är först nu, i Tänka, snabbt och långsamt, som hans idéer blir tillgängliga för en bredare publik. Vill du veta... ...varför det är bättre att ställas inför en domare strax efter lunch än sent på eftermiddagen? ...varför intelligenta kvinnor väljer att att gifta sig med korkade män? ...varför investerare skulle tjäna mer på att ta en dusch än på att byta aktier? Läs succéboken "Tänka, snabbt och långsamt" så får du svaren och mycket, mycket mer. Daniel Kahnemans storverk kommer för evigt att förändra ditt sätt att tänka om hur du tänker. Daniel Kahneman är professor emeritus i psykologi vid Princeton University. Tänka, snabbt och långsamt har getts ut i över trettio länder och har sålt i mer än två miljoner exemplar. "Boken ska helst avnjutas som ett årgångsvin, i små klunkar, så att man hinner smaka på orden, pröva exemplen och begrunda hur det komplexa innehållet långsamt har mognat fram." -Svenska Dagbladet "Daniel Kahnemans bästsäljare gör vår värld samtidigt större och mer begriplig." - Dagens Nyheter "Många har läst och inspirerats av storsäljare som Den tändande gnistan, Freakonomics, Den svarta svanen och Blink. Alla dessa böcker har rottrådar som kan ledas tillbaka till forskning av Daniel Kahneman."-Jan Gradvall, DI Weekend "Inte bara en bok för den som är intresserad av psykologi eller ekonomi, utan för alla som är intresserade av mänskligt tänkande."-Vetenskapsradion, P1

I AT TÆNKE - HURTIGT OG LANGSOMT giver verdens førende nulevende psykolog, Daniel Kahneman, et unikt indblik i den menneskelige hjernes veje og vildveje. Ved at trække på de seneste årtiers fremmeste forskning præsenterer han både øjenåbnende og lattervækkende pointer om den del af vores krop, vi sætter højest og stoler mest blindt på.Men er det nu en god ide? Vidste du for eksempel, at selv garvede dommere idømmer længere fængselsstraffe, hvis de kort inden domsafsigelsen har slået et højt antal øjne med to terninger? Eller at vi beviseligt køber mere sæbe og vaskepulver, hvis vi kort forinden er blevet tvunget til at tænke ‘beskidte’ tanker?AT TÆNKE - HURTIGT OG LANGSOMT er en milepæl i forståelsen af den menneskelige hjerne og menneskelig adfærd generelt - skrevet i en letlæselig og humoristisk tone af en intellektuel og humanistisk sværvægter. “Bogen rummer et sandt overflødighedshorn af aha-oplevelser, dybe indsigter og fascinerende perspektiver på den menneskelige psyke ... Det er virkelig en bog, man bliver klogere af - fuld af fremragende råd om, hvordan man undgår at falde ned i sindets utallige faldgruber.Sjældent har man læst en bog, som i den grad angår ethvert menneske.” - Berlingske Tidende“Det er blevet sagt om dette værk, at det vil blive stående om 100 år som monument over vores tænkning.” - InformationDaniel Kahneman er ubestridt verdens mest betydningsfulde nulevende psykolog. Vinder af Nobelprisen i økonomi i 2002.

Comment prenons-nous nos décisions ? Qu’est-ce qui guide nos préférences et nos jugements ? Quand faut-il faire confiance à notre intuition ? Tels sont les fils rouges de cet ouvrage, dans lequel Daniel Kahneman nous emmène à la rencontre étonnante des deux « personnages » qui se partagent notre esprit. Le « Système 1 » est rapide, intuitif et émotionnel ; le « Système 2 » est lent, réfléchi et logique. Via de multiples expériences auxquelles le lecteur est invité à s’essayer lui-même, Daniel Kahneman expose les ravages des partis pris et autres biais cognitifs dont nous sommes les jouets : illusion de familiarité, effet de halo, biais optimiste, effet d’ancrage... Fruit de toute une vie de recherche, Système 1 / Système 2 dessine une théorie brillante qui offre des prolongements pratiques immédiats dans la vie quotidienne et professionnelle.

Vajon mi vezérel bennünket: a gyors (intuitív) vagy a lassú (racionális) gondolkodás? Az elfogadott tudományos nézet szerint az ember természettől fogva racionálisan gondolkodik, érzelmei és intuíciói pedig csak megzavarják. Ez a mainstream közgazdaságtan alfája és ómegája, a racionális döntéshozatal és ítéletalkotás. Mindannyian igyekszünk ennek megfelelni, azt hisszük, többnyire logikusan gondolkodunk, és ha kudarcot vallunk, másokban vagy magunkban keressük a hibát. Daniel Kahneman feje tetejére állította a racionalitásba vetett hitünket. Néhai kollégájával és barátjával, Amos Tverskyvel három évtizeden keresztül folytatott pszichológiai kísérleteikből azt a következtetést vonták le, hogy elménk nem mindig olyan racionális, mint feltételezzük. Intuícióink, érzelmeink, benyomásaink - hibáival, torzításaival és zsenialitásával együtt - lényeges szerepet kapnak elemző logikánkban. Gyors és lassú gondolkodásunk kölcsönösen hat egymásra, és ha kitüntetett szerepet tulajdonítunk a racionalitásnak, önmagunkat csapjuk be. Ahogy Kahneman fogalmaz:

»Wenn Sie nur ein Buch über unser Denken lesen könnten ...« ZEIT ONLINE Der Bestseller des Nobelpreisträgers Daniel Kahneman schärft den Blick für die blinden Flecke unseres Denkens. Wie treffen wir unsere Entscheidungen? Warum ist Zögern ein überlebensnotwendiger Reflex, und warum ist es so schwer zu wissen, was uns in der Zukunft glücklich macht? Daniel Kahneman, Nobelpreisträger und einer der einflussreichsten Wissenschaftler unserer Zeit, zeigt anhand ebenso nachvollziehbarer wie verblüffender Beispiele, welchen mentalen Mustern wir folgen und wie wir uns gegen verhängnisvolle Fehlentscheidungen wappnen können. Zusammen mit diesem Klassiker ist auch der Nachfolgeband NOISE Pflichtlektüre für Entscheidungsträger. In NOISE widmet sich Daniel Kahneman im Speziellen den Verzerrungen der menschlichen Urteilskraft.

Daniel Kahneman ne poartă într-o călătorie inovatoare prin ascunzișurile minții și ne explică cele două sisteme care conduc modul nostru de a gândi: sistemul 1 este rapid, intuitiv și emoțional, sistemul 2 este mai lent, mai deliberativ și mai logic. Kahneman prezintă capacitățile extraordinare – și, deopotrivă, erorile și biasurile – gândirii rapide și dezvăluie influența omniprezentă a impresiilor intuitive asupra gândurilor și comportamentelor noastre. Impactul aversiunii față de pierdere și al excesivei încrederi de sine asupra strategiilor corporatiste, dificultățile previziunii a ceea ce ne va face fericiți în viitor, efectul profund al biasurilor cognitive asupra mai tuturor activităților noastre, de la jocul la bursa de valori până la planificarea vacanței următoare – fiecare dintre acestea se pot înțelege numai cunoscând modul în care cele două sisteme ne modelează judecățile evaluative și deciziile noastre. Cartea ne oferă explicații practice și lămuritoare ale modului în care se iau deciziile atât în afaceri, cât și în viața de zi cu zi – arătându-ne cum putem utiliza diferite tehnici pentru a ne feri de stângăciile mintale care adeseori ne vâră în bucluc. Gândire rapidă, gândire lentă vă va schimba modul în care gândiți despre gândire. Traducere din engleză de Dan Crăciun.

"Judgment pervades human experience. Do I have a strong enough case to go to trial? Will the Fed change interest rates? Can I trust this person? This book examines how, and how well, people answer such questions. The study of human judgment was transformed in the 1970s when Kahneman and Tversky introduced their ''heuristics and biases'' approach. Their approach highlighted the reflexive mental operations that are used to make complex problems manageable, and it generated a torrent of influential research in psychology - research that reverberated widely and affected scholarship in economics, law, medicine, management, and political science. This book compiles the most influential elements of psychological research in the heuristics and biases tradition. The various contributions critically analyze the initial work on heuristics and biases, supplement these initial statements with emerging theory and empirical findings in psychology, and point to the most promising areas of future research on judgment."--Publisher description (LoC).