Most Popular Books by Spencer Johnson

Demonstrates the value of curiosity in the life of Christopher Columbus.

Discusses the work of the English woman whose pioneering efforts in improving the lot of prisoners were based on the premise that prisoners' behaviour would improve if they were treated more kindly.

'An optimistic, accessible way to start thinking about change' - Financial Times Who Moved My Cheese? offered millions of readers relief for an evergreen problem: unanticipated and unwelcome change. Now its long-awaited sequel digs deeper, to show how readers can adapt their beliefs and achieve better results in any field. Johnson's theme is that all of our accomplishments are due to our beliefs: whether we're confident or insecure, cynical or positive, open-minded or inflexible. But it's difficult to change your beliefs - and with them, your outcomes. Find out how Hem, Haw, and the other characters from Who Moved My Cheese? deal with this challenge.

A biography, stressing the courage, of the first black player in professional baseball.

This eye-popping, large-size, and image-packed book about the infamous sneak attack that changed the course of history will keep readers fascinated. Through bold images previously unseen outside of Japan, and an authoritative, up-to-date text, the shocking event that was Pearl Harbor unfolds.

Dieses Buch macht Karriere — der Weltbestseller in neuer Ausstattung Die Lektüre der »Mäusestrategie für Manager« hat das Leben von Millionen Menschen verändert. US-Erfolgsautor Spencer Johnson zeigt darin in einfachen und einprägsamen Bildern, wie man Veränderungen im Leben erfolgreich begegnet und sie sogar als Chance begreift. Die Parabel von den Mäusen und ihrer Suche nach dem Käse lehrt, mutig und gelassen auf Veränderungen zu reagieren. »Spencer Johnsons Fabel bringt den Leser dazu, Bedenken und Ängste beiseitezuschieben und sich mit mehr Zuversicht und Mut an Neues zu wagen.« Rolf Dobelli

One in a series of works which demonstrate the importance of various values. In this work a biography of Will Rogers illustrates the value of humor.

A parable that teaches lessons about change and how to deal with it.

A brief biography of the 19th-century Danish author of many well-known fairy tales, which stresses the value of personal fantasies and imagination.

The Supreme Court outlawed segregation in 1954, but it took years of courageous protests to fully integrate the country, especially in the South. In 1961, an interracial group of activists protested southern states' continued segregation by riding together on a bus through the South. These activists were the Freedom Riders, and this play introduces modern readers to their brave, peaceful protest. Historical photographs help readers understand this period of history. Stage directions, costume and prop notes, and character descriptions help readers perform the play with ease. Readers will appreciate this important moment in history as they bring it to life on stage.

"Peaks and Valleys adalah kisah tentang seorang anak muda yang merasa hidupnya di lembah tidak bahagia sampai dia bertemu dengan seorang lelaki tua yang tinggal di puncak, dan pertemuan itu mengubah (cara pandang dan cara mengelola) pekerjaannya serta hidupnya selamanya. Awalnya, pemuda ini tidak menyadari bahwa dia sedang berbicara dengan salah seorang yang paling damai dan paling sukses di dunia. Namun, lewat pembicaraan demi pembicaraan yang berlangsung di puncak dan di lembah, dia mulai mendapatkan temuan-temuan yang mengejutkan. Akhirnya, dia menyadari betapa dia dapat memanfaatkan prinsip-prinsip dan cara-cara ampuh lelaki tua yang luar biasa itu dalam menjalani masa-masa susah (valleys) dan masa-masa senang (peaks) serta menjadikan dirinya lebih damai dan lebih sukses. Hidup penuh dengan lembah-kehilangan pekerjaan, kekecewaan terhadap teman, ketidakharmonisan hubungan, dsb. Dalam setiap lembah tersembunyi nilai-nilai yang dapat kita pelajari dan manfaatkan. Hidup penuh dengan puncak-promosi, kesuksesan finansial, dan saat-saat membahagiakan lainnya. Kita dapat menjadikan masa senang dan masa susah bermanfaat jika kita mampu mengelolanya secara arif."

Retells the story of Louis Pasteur, whose unwavering belief in the concept of germs led to a cure for rabies.

Discusses the work of the English woman whose pioneering efforts in improving the lot of prisoners were based on the premise that prisoners' behavior would improve if they were treated more kindly.

#1 BESTSELLER - Cara Jitu Menghadapi Lika-Liku PERUBAHAN dalam Kehidupan dan Pekerjaan WHO MOVED MY CHEESE? Spencer Johnson, M.D. Pengantar oleh Kenneth Blanchard, Ph.D., Co-Author of The One Minute Manager, Metode Manajemen Paling Populer di Dunia Who Moved My Cheese? telah menjadi buku laris internasional nomor 1 dengan puluhan juta eksemplar sejak pertama diterbitkan! “Dari Jerman hingga India, setiap orang ingin tahu tentang ‘Who Moved My Cheese?’” ―THE CHRISTIAN SCIENCE MONITOR Tentu akan sangat mudah kalau Anda punya peta labirin, kalau segalanya berjalan rutin dan teratur, kalau tidak ada yang memindah-mindahkan ”Cheese”-nya. Sayangnya, tidak ada yang tidak berubah. Who Moved My Cheese? adalah sebuah perumpamaan sederhana yang mengungkap kebenaran sejati tentang perubahan. Dengan cara yang sangat menyenangkan dan memberikan pencerahan, berkisah tentang empat tokoh yang hidup dalam sebuah “Labirin” dan mencari “Cheese” untuk bertahan hidup dan membuat mereka bahagia. Dua tokohnya adalah tikus bernama “Sniff” dan “Scurry”, dan dua lagi adalah kurcaci sebesar tikus yang bergerak dan bertindak sama seperti kita manusia. Nama mereka adalah “Hem” dan Haw”.

This brief tale about coping with change is told as a parable to a group of high school friends. It is the story of two mice and two humans who live in a maze and are faced with change. Reactions vary to suit their needs and they learn to adjust their attitudes toward change.

Detailed guidelines in successful sales proposals and techniques emphasize self-confidence, ethical use of influence, and the tested methods of the nation's leading salespeople.