New Releases by Robert Cheeke

From New York Times bestselling author Robert Cheeke comes a new way of thinking about helping animals and the environment—and making the biggest impact possible with the resources already available to you. When it comes to reducing animal suffering, many people aren’t sure where to start or which options are most beneficial. Charitable donations? Volunteer work? Dining at vegan restaurants? Meatless Monday? But the truth is that you have far more power than you think to make a real difference. Inspired by the effective altruism movement, The Impactful Vegan teaches readers how to audit their impact and follow methods that have been scrutinized, evaluated, and determined to do the most good for animals. From trusted vegan activist and motivational speaker Robert Cheeke, this in-depth guide will show you just how easy it is to help animals and protect the Earth, by breaking down: How to identify the best organizations and volunteer efforts Why supporting for-profit vegan businesses is vital Why some approaches to promoting animal rights and veganism aren’t helpful, and in fact, could be harmful for animals, despite best intentions How to choose a career path that aligns with your values and helps you meet your goals How influencers can build a personal brand and leverage it to promote veganism Some of these actions are easier and more important than one might think, and armed with this knowledge you can put your ethics into action. This book will help you help animals every day.

Plant-Powered Muscle" is a comprehensive cookbook designed specifically for bodybuilders who follow a vegetarian or plant-based diet. Packed with delicious and nutrient-dense recipes, this book offers a variety of meal options that are tailored to fuel the demands of rigorous strength and conditioning training. In addition to offering flavorful recipes, "Plant-Powered Muscle" provides insight into the benefits of a plant-based diet for muscle growth and overall health. The book also includes tips on how to optimize nutrition for optimal muscle development, as well as advice on meal planning and preparation. Whether you''re a seasoned bodybuilder or a beginner looking to incorporate more plant-based options into your diet, "Plant-Powered Muscle" is an essential resource for anyone looking to build muscle while maintaining a vegetarian or vegan lifestyle. Plant-Powered Muscle is a valuable resource for anyone who is interested in building muscle and maintaining a healthy lifestyle without relying on animal-based products. The book features over 100 recipes that are high in protein, fiber, and other essential nutrients that are important for muscle growth and recovery. The recipes in this book range from easy-to-make snacks and smoothies to hearty main dishes that are perfect for post-workout meals. Each recipe is designed to be flavorful and satisfying, while also providing the necessary nutrients to support muscle growth. In addition to the recipes, "Plant-Powered Muscle" also includes a wealth of information on plant-based nutrition, including tips on how to optimize your protein intake, how to balance your macronutrients, and how to make sure you''re getting all of the vitamins and minerals you need to support optimal health and performance. This book is written by a team of experts in the fields of nutrition and fitness, ensuring that the information and recipes provided are based on the latest scientific research and best practices. Whether you''re a bodybuilder, athlete, or simply someone who wants to maintain a healthy, plant-based lifestyle, "Plant-Powered Muscle" is an invaluable resource that can help you achieve your goals.

C''è un segreto che accomuna molti degli atleti di livello mondiale, cioè esseri umani fra i più forti, resistenti e veloci del pianeta. Semplice e accessibile a tutti, garantisce maggiore intensità, risultati migliori, previene gli infortuni e permette di recuperare più in fretta. È una dieta a base vegetale. Questo libro, che è già diventato una pietra miliare, fornisce al lettore le prove scientifiche che un''atleta non ha bisogno di carne, uova e latticini, ma che un''alimentazione plant-based è alla base di performance straordinarie e durature. Flessibilità, potenziamento, energia, longevità aumentano in modo eccezionale insieme a forma fisica e salute. Gli autori, esperti sia in ambito sportivo che in nutrizione vegetale, hanno raccolto dati, testimonianze e consigli pratici che possono cambiare la vita di principianti e professionisti. In questo testo troverete: come scegliere carboidrati, vitamine, sali minerali e proteine vegetali in modo semplice, equilibrato e personalizzato, con oltre cinquanta ricette piene di gusto e facili da preparare; le testimonianze di atleti di alto livello di tutte le discipline, compresi gli ultramaratoneti con i segreti di una loro giornata tipo; una guida passo dopo passo per raggiungere obiettivi diversificati e risultati sorprendenti nelle performance e nella vita di tutti giorni.

The only research-based guide for connecting a plant-based diet with long-term strength, endurance, and peak athletic performance, featuring interviews with professional athletes who''ve made the switch from meat to plants. The Plant-Based Athlete by Matt Frazier and Robert Cheeke offers a persuasive body of evidence for adopting a plant-based lifestyle to achieve endurance, flexibility, sport, training, or lifting goals. Featuring more than 60 recipes, insights from famous plant-based athletes, and explosive scientific research, it is the ultimate invitation for joining the growing community of athletes (from elites to weekend warriors) who use plants to power their workouts and their every day.

Co-authored by plant-based athletes with more than 35 years'' combined experience, Robert Cheeke and Vanessa Espinoza, Plant-Based Muscle is the most complete plant-based fitness book to be released since Shred It!. Sharing experiences from different perspectives, and different backgrounds in exercise and sports nutrition, this plant-based fitness duo brings you the information, motivation, and inspiration to take your plant-based athlete lifestyle to the next level. We wrote this book with you in mind. We want this to be an incredibly helpful manual, designed to provide you with the exact tools you need to achieve your health and fitness goals as a plant-based athlete. By athlete, we mean YOU. The inner athlete inside all of us is ready to come out, and this book will give you the confidence to unleash your best plant-based self. From start to finish, this book will provide you with the motivation, instruction, guidance, tips, recommendations, and resources to put you on the path to success. We''ve got you covered on everything from how to create a workout routine, to how to select quality foods and ingredients to prepare plant-based meals, to what to eat for improved athletic performance, to how to prevent and overcome injuries and setbacks. Here are some specific things that you can expect to learn from our 35+ years combined experience as plant-based athletes: Motivation to get you pumped up to achieve your goals Programs for muscle building Programs for fat burning Programs for fitness conditioning Samples of our actual meal plans and workouts Grocery shopping lists and tips Healthy plant-based meal plans Delicious plant-based recipes Meal preparation guidelines A detailed account of our nutrition and fitness philosophies Photo demonstrations of numerous exercises Strategies for effective outreach as plant-based athletes Techniques to prevent and overcome injuries

A comprehensive guide to setting achievable goals, burning fat, and building muscle on a whole-food, plant-based diet. It will be available exclusively on www.veganbodybuilding.com.As one of only a few books to combine a completely whole-food, plant-based menu with detailed training programs, Shred It! has been endorsed by 28 of the biggest names in the health and fitness industry, including Dr. T. Colin Campbell, Ph.D., Dr. Caldwell B. Esselstyn, Jr., M.D., Kathy Freston, Rich Roll, Julieanna Hever, and Rip Esselstyn.

One of the world''s most recognized vegan bodybuilders presents a comprehensive guide to building a fit body on a plant-based diet. Author Robert Cheeke inspires people to develop magnificent bodies. His experience with diet, training, contest preparation and other facets of this sport make Vegan Bodybuilding & Fitness a fantastic resource for beginners and experienced athletes alike. Readers are provided with insight into the mental and physical aspects involved in becoming a successful bodybuilder. An overview of nutrients and how they function in the body, along with mass-building menus for training, show how to thrive as an athlete and bodybuilder on a vegan diet. Recommendations are given on how to create a successful training regimen that will yield the best results. Throughout the text the author''s voice resonates with passion, dedication, and determination. From invaluable advice on how to find sponsorship and make bodybuilding a career to learning how to use bodybuilding for activism and outreach, readers find multi-leveled support for their lifestyle. A resource section is included for products, services and equipment that are completely vegan. Vegan Bodybuilding & Fitness leaves a lasting impact by providing tools for motivation and commitment for any area of life.