Most Popular Books by Richard Hammond

The world''s #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today''s best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including: Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten. How to use data to drive profit and growth. How to do more with less, and maximize the value each team member brings to the table. How to use new technology to develop highly productive, innovative "Remote Teams". Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies. ¿ Retail marketing is undergoing cataclysmic change, driven by upheavals in media, consumer attitudes, and the retail industry itself. Retailers know they must invest more heavily in marketing, both to build brands and to drive sales. But how? In Shopper Intimacy , two leading experts offer the first comprehensive, research-based guide to building winning retail marketing programs. Drawing on a decade of customer research, the authors introduce: ¿ A start-to-finish system for planning and executing effective campaigns. ¿ Powerful new tools for influencing shopper behavior and driving better results. Practical, workable techniques for measuring performance – including a breakthrough approach for measuring ROI from the standpoint of all stakeholders. ¿ Best practices models for integrating internal and syndicated research. Trend analysis to help retailers chart the future trajectory of marketing, and position themselves appropriately. ¿ Shopper Intimacy contains extensive case studies, charts, pictures, and illustrations designed to deepen marketers’ understanding. Above all, it presents practical learnings that cut across all retail segments, with data to support the authors’ conclusions, and techniques for successfully applying them.

In Inside the Mind of the Shopper , world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the truth about the retail shopper and rips away the myths and mistakes that lead retailers to miss their greatest opportunities. Every year, says Sorensen, shoppers will spend a quadrillion seconds in supermarkets and they''ll waste 80% of that time. Drawing on Sorensen''s breakthrough second-by-second analysis of millions of shopping trips, this book reveals how consumers actually behave, move, and make buying decisions as they move through supermarkets and other retail stores. Sorensen presents powerful, tested strategies for designing more effective stores, improving merchandising, and driving double-digit sales increases. He identifies simple interventions that can have dramatic sales effects, and shows why many common strategies simply don''t work. You''ll learn how to appeal to the "quick trip" shopper, make the most of all three "moments of truth," understand consumers'' powerful in-store migration patterns, improve collaboration between manufacturers and retailers, learn the lessons of Stew Leonard''s and other innovators, and much more. Then, in Part II, Sorensen presents revealing interviews with several leading in-store retail experts, including crucial insights on using technology and retailing to multicultural communities. ¿ The world''s #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today''s best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including: Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten. How to use data to drive profit and growth. How to do more with less, and maximize the value each team member brings to the table. How to use new technology to develop highly productive, innovative "Remote Teams." Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, teamworkers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around some of the world''s strangest alien encounters. Have you ever spotted a UFO? Are you in danger of alien abduction? And what did happen at Roswell? Don''t miss this instalment in the incredible series by Britain''s best-loved TV personality. Explore the world''s greatest mysteries - all from the comfort of your armchair!

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around some of the world''s strangest ancient mysteries. Don''t miss this instalment in the incredible series by Britain''s best-loved TV personality. Explore the world''s greatest mysteries - all from the comfort of your armchair!

¿Crees que la Física es aburrida? ¡Piénsalo otra vez! Te proponemos un viaje emocionante y lleno de energía a través del tiempo, el espacio y más allá. Un viaje en el que descubrirás que la Física no solo está en los laboratorios sino que forma parte de tu vida y puedes encontrarla en la cocina, el baño, el coche... ¡Incluso dentro de ti! ¿Sabes por qué la Tierra no deja de girar? ¿O por qué se te encoge el estómago cuando bajas por la montaña rusa? ¿O cómo caminan las moscas por el techo sin caerse? ¿O por qué el cielo es azul? Encuentra la respuesta a estas y muchas más preguntas. ¡Alucina con la Física!

Jak mít v prodejně více spokojených zákazníků a vydělat více peněz? Čím se liší úspěšné prodejny od těch, které živoří na pokraji zájmu? Jak atraktivně uspořádat prodejní prostory? Jak nalákat zákazníky do prodejny, překvapit je a potěšit, aby se vrátili znovu? Jak efektivně vést a motivovat prodejní tým? To vše a mnohem více se dozvíte v této ojedinělé knížce, jejíž třetí vydání obsahuje kromě řady nových praktických rad a užitečných poznámek především znamenité nápady, strategie a taktické myšlenky, které posunuly nejúspěšnější maloobchodníky na vrchol. Objevte tajemství stojící za úspěchem těch největších a nejlepších a učte se od nich. Autor jim položil prostou otázku: "Díky čemu jste tak dobří??" Odpovědi jsou více než inspirující a tato kniha vám ukáže, jak je aplikovat v praxi. Knížka je určena majitelům a vedoucím prodejen, manažerům i prodavačům, kteří se chtějí stát opravdu úspěšnými profesionály.

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around events in the world''s waters. Was the lost city of Atlantis real? Do mermaids exist outside stories? And where is everybody who was on the Marie Celeste? Don''t miss this instalment in the incredible series by Britain''s best-loved TV personality. Explore the world''s greatest mysteries - all from the comfort of your armchair!

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around some of the world''s strangest - and creepiest - creatures. Is the Loch Ness Monster real? Are you in danger of running into a yeti? And do werewolves and vampires exist outside teenage romance? Don''t miss this instalment in the incredible series by Britain''s best-loved TV personality. Explore the world''s greatest mysteries - all from the comfort of your armchair!

This business book is great for leaders, middle managers and entrepreneurs interested in the following categories; Small Business Entrepreneurship Marketing Strategy Branding Customer Experience Make it easy for customers to choose you; whatever your business, product or service. With customers now subconsciously weighing up their massively expanded options in terms of purchase friction (how easy it is to spend) and shopping reward (the extras inherent to the buying experience); your job is to make it easy for them to choose you When is high friction bad? Friction includes frustrations like putting a coin in a supermarket trolley lock, too many clicks, and hidden frictions from awkward presentation, process and offer. Reward includes quality of business support, amazing retail environments, even emotional issues such as trust and belonging. When is high friction good? What value do different customers place on friction and reward across different buying scenarios? How can I benchmark against competitors? And, where are the big opportunities and where should we focus effort and resource? How do I market improved experiences to win customers? Friction Reward teaches you how to understand, measure and improve every single possible customer interaction by applying techniques outlined in the book to your customer experiences and organisations. Readers will: Create easier, faster and improved customer experiences by reducing friction and increasing reward. Discover how reducing friction attracts new customers, increases spend from existing ones and gives you a competitive advantage. Understand how the world''s leading retailers, B2B sellers and public service providers are winning using these insights. Learn how to apply practical tools and technologies to their own customer and user scenarios both online and in the physical world.

Even more fantastic activities from Richard Hammond''s new TV series Blast Lab on ABC3. If your child loves the fun filled science of Blast Lab, then get them active at home with this exciting activity book packed with things to do and challenges from the series.

This resource aims to help retail managers develop the personal and team management skills required to successfully manage a retail operation. Teamwork and customer relations are discussed in detail. Table of contents: * Part 1 - You * Part 2 - Team (team building and team work) * Part 3 - Customer (customer relations and customer service strategies, marketing) * Part 4 - Store (store set up and display).

Great Escapes unearths 500 of the world''s most inspiring holidays, offering great ways to get off the beaten track and enjoy a more authentic kind of travel. Discover a wealth of new adventures from sleeping in houseboats in Kerala and witnessing the zebra migration in Botswana to taking the train-hotel from Paris to Madrid. Whether you fancy living like a local in a tipi with Native American Indians, riding with cowboys in Venezuela or staying in a bunkhouse barn in the Brecon Beacons, this guide is packed with the how, where and when to plan your next extraordinary trip. Authors Richard Hammond, former Green Travel correspondent for The Guardian, and Jeremy Smith, former Editor of The Ecologist Magazine, have hand picked the best hotels, resorts, and tours run by people who are passionate about what they do, assuring a spectacular choice of inspirational travel ideas without compromising on the quality of your holiday. Whether you wish to stay in an eco-chic hotel, experience a closer connection with local culture, or simply want to see the world in a new light; make your next trip a Great Escape.

Numerous places call themselves ‘eco’ or ‘green’, yet standards differ enormously throughout the world. This guide features those very special places that also go the extra mile to provide responsible holidays. We have sought out and visited people with a passion for the local culture and environment, from the heart of Borneo to the African savannah. Our approach is unusual and subjective, but all the delightful places to stay featured in this guide provide tangible benefits to local communities and minimize the impact of holidays on the environment.

Fantastic experiments, thrilling things to make and do, reusable stickers and a cool quiz from Richard Hammond''s TV series Blast Lab. Let your child go inside Blast Lab Gutbusters and they''ll take a trip inside their insides! Cool experiments show how a splash of vinegar makes a bone turn rubbery, how to make a pair of working lungs and how to create some noisy gassy sounds with a balloon stomach. Just like Richard Hammonds, Blast Lab, there are lots of fun experiments to try out using everyday objects from around the house. It''s a fun-filled blast from first page to last!

Taking a highly practical approach, Modern Retail Management is the complete guide to the fundamental principles of retailing. Tailoring to the needs of both professors and students, Hammond uses case studies throughout to illustrate best practice in the industry, and he tackles the challenges and opportunities of online retailing in a comprehensive way. Modern Retail Management covers the topics students need to know about retail management, such as the connection between physical and online channels, some genuine retail innovations and the importance of the customer experience. Other areas covered include: trends and change in the sector, store environment, operations, merchandising, managing staff, globalization, marketing, logistics and consumer psychology.

Do fish drink water? How much snot is there in your nose? Do insects fart? Where does all the sand in the Sahara come from? Why is there no gravity in space? How big is a lightning bolt? How fast can a snail actually move? Why do people have red eyes in photographs taken with a flash? Has it ever rained frogs? Why does popcorn pop? Why do we hiccup? Find the answers to all these questions and much much more.

The parallel implementation of coupled-cluster response theory within NWChem and its subsequent application to novel chemical problems is reported. Linear-response dipole polarizabilities of polyacenes, the 60-carbon buckyball, and larger water clusters were computed with coupled-cluster singles and doubles (CCSD) and compared to density-functional results. The complete treatment of coupled-cluster response theory including up to triples (CCSDT) was applied to diatomic molecules using large basis sets and this method was used to evaluate a newly-developed perturbative approximation for triples. Hyperpolarizabilities and Lennard-Jones coefficients were implemented at the CCSD level of theory by extending the linear response code in two different ways. Benchmark hyperpolarizabilities are reported for molecules as large as para-nitroaniline using large basis sets. Tensor transpose algorithms are shown to be an important component in a coupled-cluster property code and automatic code generation successfully identified faster algorithms for these.