Most Popular Books by Matt Johnson

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they''ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that. With eye-opening science, engaging stories, and fascinating real-world examples, neuroscientist Matt Johnson and marketer Prince Ghuman dive deep into the surprising relationship between brains and brands. In Blindsight, they showcase how marketing taps every aspect of our mental lives, covering the neuroscience of pain and pleasure, emotion and logic, fear and safety, attention and addiction, and much more. We like to think of ourselves as independent actors in control of our decisions, but the truth is far more complicated. Blindsight will give you the ability to see the unseeable when it comes to marketing, so that you can consume on your own terms. On the surface, you will learn how the brain works and how brands design for it. But peel back a layer, and you''ll find a sharper image of your psychology, reflected in your consumer behavior. This book will change the way you view not just branding, but yourself, too.

Jesus is not a life coach or a blessing dispenser—but we often treat him like he is. We get burned out on some caricature of Jesus (a caricature that often bears an uncanny resemblance to ourselves) and become mired in anxiety, pride, or despair. Getting Jesus Wrong presents the biblical Christ and reassures disillusioned people that this ...

When the author of a book about secret government operations goes missing – along with his agent, and the manuscript itself – Police Inspector Robert Finlay is thrust into a complex and terrifying investigation. The final instalment in a searingly authentic series. ''A taut, knife-edge thriller you won''t put down till the last full stop'' M R Hall ''Matt Johnson''s real-life experiences shine through in the vivid plotting and authentic action'' Rob Sinclair ''Another fast-moving and beautifully detailed page-turner from a master thriller writer'' Robert Daws ____________________ Robert Finlay has finally left his SAS past behind him and is settled into his new career as a detective, but when the author of a book about secret operations goes missing, along with his agent and an explosive new manuscript, it''s clear that Finlay''s troubles are far from over. With his friend and former colleague, Kevin Jones, in trouble, and police complaints branch gunning for them both, Robert teams up with MI5 agent Toni Fellowes to find out who''s behind the growing conspiracy. Their quest soon reveals a plot that goes to the very heart of the UK''s security services. End Game, the final part in the critically acclaimed Robert Finlay trilogy, sees our hero in an intricate and terrifyingly fast-paced race to uncover the truth and escape those who''d sooner have him dead than be exposed. ____________________ ''A compelling mix of highly credible detail, tactics, procedures, and all striated into the political games that the intelligence services play. Highly Recommended'' Shots Mag ''Gripping stuff'' New Welsh Review ''Matt Johnson is a brilliant new name in the world of thrillers'' Peter James ''This tense, edge-of-the-seat writing will keep fans frantically turning the pages as they race towards the conclusion'' Amanda Jennings ''Utterly compelling and dripping with authenticity'' J S Law ''Five shining gold stars of brilliant'' The Quiet Knitter ''Nothing is clear-cut in a gripping labyrinthine plot, which – despite thrills and spills aplenty – never falls short of believable'' David Young

Royalty Protection Team officer Robert Finlay is looking forward to a quieter life, when two police officers are killed and their links to his own past becomes clear ... putting everyone''s lives in danger. A startlingly authentic debut ... first in a page-turning, searing new series. **NUMBER ONE BESTSELLER** **Shortlisted for the CWA John Creasey New Blood Dagger** **LoveReading Debut of the Month** ''Terse, tense and vivid writing. Matt Johnson is a brilliant new name in the world of thrillers. And he''s going to be a big name'' Peter James ''From the first page to the last, an authentic, magnetic and completely absorbing read'' Sir Ranulph Fiennes ____________________ 2001. Age is catching up with Robert Finlay, a police officer on the Royalty Protection team based in London. He''s looking forward to returning to uniform policing and a less stressful life with his new family. But fate has other plans. Finlay''s deeply traumatic, carefully concealed past is about to return to haunt him. A policeman is killed by a bomb blast, and a second is gunned down in his own driveway. Both of the murdered men were former Army colleagues from Finlay''s own SAS regiment, and in a series of explosive events, it becomes clear that he is not the ordinary man that his colleagues, friends and new family think he is. And so begins a game of cat and mouse – a wicked game, in which Finlay is the target, forced to test his long-buried skills in a fight against a determined and unidentified enemy. Wicked Game is a taut, action-packed, emotive thriller about a man who might be your neighbour, a man who is forced to confront his past in order to face a threat that may wipe out his future, a man who is willing to do anything to protect the people he loves. But is it too late? ____________________ ''Utterly compelling and dripping with authenticity. This summer''s must-read thriller'' J S Law ''Out of terrible personal circumstances, Matt Johnson has written a barnstormer of a thriller. Nothing is clear-cut in a gripping labyrinthine plot, which – despite thrills and spills aplenty – never falls short of believable'' David Young ''Wicked Game has the authenticity I look for in a thriller. While the plot kept me turning pages, the characters made me care. Matt writes like a man who has lived it'' Kevin Maurer ''Johnson litters his tale with the plotting equivalent of incendiaries: cops we don''t quite trust, a career that came abruptly to an end, a secret needing to be kept ... Gripping stuff'' New Welsh Review

Police Inspector Robert Finlay takes on a ruthless criminal gang, as he and his new partner Nina investigate a sex-trafficking ring ... the second instalment in the addictive, searingly authentic Robert Finlay series. **NUMBER ONE BESTSELLER** ''Nothing is clear-cut in a gripping labyrinthine plot, which – despite thrills and spills aplenty – never falls short of believable'' David Young ''Terse, tense and vivid writing'' Peter James ''The magic mix of jeopardy, emotion and action. I could not put it down'' Louise Voss ____________________ Reeling from the attempts on his life and that of his family, Police Inspector Robert Finlay returns to work to discover that any hope of a peaceful existence has been dashed. Assigned to investigate the Eastern European sex-slave industry just as a key witness is murdered. Finlay, along with his new partner Nina Brasov, finds himself facing a ruthless criminal gang, determined to keep control of the traffic of people into the UK. On the home front, Finlay''s efforts to protect his wife and child may have been in vain, as an MI5 protection officer uncovers a covert secret service operation that threatens them all... Aided by new allies, he must not only protect his family but save a colleague from an unseen enemy ... and a shocking fate. Deadly Game is a stunning, terrifying and eye-opening thriller from one of the most exciting new names in crime fiction. ____________________ ''Utterly compelling and dripping with authenticity. This summer''s must-read thriller'' J S Law ''From the first page to the last, an authentic, magnetic and completely absorbing read'' Sir Ranulph Fiennes ''A genuine page-turner, very well written, and just flows from one scenario to the next. It is clear the author lived through these times and this is evident in knowledge and description. Excellent'' Ian Patrick ''It''s this normality about Finlay that appealed to me and kept me reading. The believability of the story. The authenticity'' Rebecca Bradley ''Gripping stuff'' New Welsh Review ''Finlay''s first-person narrative voice is punchy and to the point, and the switching between him and the third person points of view carries the story along smoothly. Mention should be made of the interesting supporting cast that add layers of intrigue into the narrative and compels the reader to look out for these thrillers from Matt Johnson. Highly Recommended'' Shots Magazine ''This tense, edge-of-the-seat writing will keep fans frantically turning the pages as they race towards the conclusion'' Amanda Jennings ''A top-notch thriller with a dark heart and an emotional soul'' Liz Loves Books '' Deadly Game combines spy thriller and police procedural extremely well and should certainly be destined for the shelves of anyone into their conspiracy thrillers'' Crime Fiction Lover

For most people in Southwest Florida, the name Buckingham is just one more dot on a mapa rural area east of U.S. Interstate 75. But for a few years, it was so much more. Starting in 1942, it was the site of the Buckingham Army Air Fieldhome to some 16,000 men and women supporting the United States World War II efforts. Airplanes roared in the skies over Lee County and reflected off the azure waters of the Gulf of Mexico as tens of thousands of young men trained as aerial gunners. Learning to target and bring down enemy aircraft with their guns was critical to Americas success in both the European and Pacific theaters. On the ground, trucks rumbled across the mammoth base, soldiers marched in review under the hot Florida sun, and an entire town sprang up on what was once swampland. Barracks were built, along with stores, nightclubs, churches, and even a hospital with its own baby ward. Today the memories of Buckingham Army Air Field can be found hiding in plain sight, including a working airport that was once the heart of the base.

Christopher Hitchens was for many years considered one of the fiercest and most eloquent left-wing polemicists in the world. But on much of today''s left, he''s remembered as a defector, a warmonger, and a sellout—a supporter of the wars in Afghanistan and Iraq who traded his left-wing principles for neoconservatism after the September 11 attacks. In How Hitchens Can Save the Left, Matt Johnson argues that this easy narrative gets Hitchens exactly wrong. Hitchens was a lifelong champion of free inquiry, humanism, and universal liberal values. He was an internationalist who believed all people should have the liberty to speak and write openly, to be free of authoritarian domination, and to escape the arbitrary constraints of tribe, faith, and nation. He was a figure of the Enlightenment and a man of the left until the very end, and his example has never been more important. Over the past several years, the liberal foundations of democratic societies have been showing signs of structural decay. On the right, nationalism and authoritarianism have been revived on both sides of the Atlantic. On the left, many activists and intellectuals have become obsessed with a reductive and censorious brand of identity politics, as well as the conviction that their own liberal democratic societies are institutionally racist, exploitative, and imperialistic. Across the democratic world, free speech, individual rights, and other basic liberal values are losing their power to inspire. Hitchens''s case for universal Enlightenment principles won''t just help genuine liberals mount a resistance to the emerging illiberal orthodoxies on the left and the right. It will also remind us how to think and speak fearlessly in defense of those principles.

"Reflections on…The Proverbs of Solomon" is a companion eBook to Matt Johnson''s album by the same title. A "musical audiobook" devotional tool, "Reflections on…The Proverbs of Solomon" features improvised piano music with Matt''s narration. Using this eBook during each 15-minute guided meditation allows the listener to reflect daily on the ancient wisdoms found in the Proverbs and easily cycle through the entire book of Proverbs each month.

Optimize your talent by removing the obstacles in their path Capacity is a proven system for bringing the best out of your team-and yourself. Matt and Chris Johnson set the mark on how to succeed in the future with their energizing message, humorous stories and their generational differences. As the world speeds-up faster and faster, organizations and their people try to keep up. This pressure to do more with less has reached epidemic levels of concern and organizations are panicking on how to recruit, retain and attract the best talent for the future. Burnout, low engagement, and overwhelming stress are jeopardizing organizations’ ability to scale and win. As outdated performance models of the past crumble under pressure, Matt and Chris show you how to build and protect your most valuable asset—YOUR PEOPLE. What if you could beat the clock and expand your capacity by 6 hours per week? Or 11? Think about the organizational impact if your workforce were given fresh capacity to perform, lead, and grow. This book offers a clear, workable solution for organizations functioning in the real world: by paring it down to three performance pillars they must have to succeed—focus, energy, and drive. Ever organization sets initiatives, but many remain unfinished because their capacity to do so fails before it starts. This framework is different: these changes bring the type of benefits that cause transformation. Giving your people what they need makes buy-in irrelevant, and allows them to perform at their highest potential. Not only can it work, but it is the only thing that will work over the long term. By making your organization a great place to work, you retain your best talent and attract more like it. With dedicated resources, focus, sustainable effort, and comprehensive strategy, your top performers will be equipped to drive your organization to the top. Among Capacity’s Key Points: Learn what top performers need to produce their very best work Discover the biggest factor influencing your team’s FOCUS, ENERGY and DRIVE Prevent burnout and stimulate innovation by allowing your people to have a bigger container Adopt a strategy of expanding capacity to exceed your high-performance goals Deeply personal, but organizational focused. Capacity is an engaging and even life changing book Capacity is the next big paradigm shift for the future of training and development—as we shift to the world of the knowledge worker, it is not information or talent that wins, it’s is whoever has the largest capacity that will win. Capacity is your secret weapon to winning the performance war.

''The most insightful book on branding of the last 20 years'' Rory Sutherland, Vice Chairman of Ogilvy Now, more than ever, your brand is either loved - or it''s noise. In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can''t live without? To rise to this challenge, brands must shape not just what consumers buy, but how they act, feel and connect. This requires a new perspective, one that goes beyond business and into the fundamentals of human behaviour. Branding that Means Business combines the latest business thinking with psychology, sociology, and anthropology to show that a brand can''t serve a business unless it connects with people. Equipped with these human-based perspectives, you''ll have the tools to create, enhance and distinguish your brand in new and impactful ways - and make it a must-have in the minds and lives of your consumers.

Gustav Klimt was an Austrian symbolist painter, whose primary subject was the female body. His paintings, murals, and sketches are marked by a sensual eroticism, which is especially apparent in his pencil drawings. He was Vienna''s most famous advocator of Art Nouveau, or, as the style was identified in Germany, "youth style". He is remembered as one of the famous decorative artists of the 20 century, and he also created one of the century''s most important examples of erotic art. Primarily flourishing as a conservative academic painter, his run into with more modern trends in European art encouraged him to build up his own free and frequently out of this world style. His place as the co-founder and first president of the Vienna Secession also ensured that this style would become broadly prominent - though Klimt''s direct authority on other artists was partial.

“Pu003eAll three instalments of the action-packed, emotive Robert Finlay series of thrillers Tense, grippingly authentic thrillers featuring Police Inspector Robert Finlay, who must overcome his traumatic past to mete justice and stay alive ... by the number-one bestselling author and ex-police officer Matt Johnson BOOK ONE Wicked Game LONGLISTED for the CWA John Creasey (New Blood) Dagger award 2001. Age is catching up with Robert Finlay, a police officer on the Royalty Protection team based in London. He''s looking forward to returning to uniform policing and a less stressful life with his new family. But fate has other plans. Finlay''s deeply traumatic, carefully concealed past is about to return to haunt him. A policeman is killed by a bomb blast, and a second is gunned down in his own driveway. Both of the murdered men were former Army colleagues from Finlay''s own SAS regiment, and in a series of explosive events, it becomes clear that he is not the ordinary man that his colleagues, friends and new family think he is. And so begins a game of cat and mouse a wicked game in which Finlay is the target, forced to test his long-buried skills in a fight against a determined and unidentified enemy. Wicked Game is a taut, action-packed, emotive thriller about a man who is willing to do anything to protect the people he loves. But is it too late? BOOK TWO Deadly Game Reeling from the attempts on his life and that of his family, Police Inspector Robert Finlay returns to work to discover that any hope of a peaceful existence has been dashed. Assigned to investigate the Eastern European sex-slave industry just as a key witness is murdered. Finlay, along with his new partner Nina Brasov, finds himself facing a ruthless criminal gang, determined to keep control of the traffic of people into the UK. On the home front, Finlay''s efforts to protect his wife and child may have been in vain, as an MI5 protection officer uncovers a covert secret service operation that threatens them all... Aided by new allies, he must not only protect his family but save a colleague from an unseen enemy... and a shocking fate Deadly Game is a stunning, terrifying and eye-opening thriller from one of the most exciting new names in crime fiction. BOOK THREE End Game Robert Finlay seems to have finally left his SAS past behind him and is settled into his new career as a detective. But when the author of a book about secret operations goes missing, along with his agent and an explosive new manuscript, it''s clear that Finlay''s troubles are far from over. With his friend and former colleague, Kevin Jones, in trouble, and police complaints branch gunning for them both, Robert teams up with MI5 agent Toni Fellowes to find out who''s behind the growing conspiracy. Their quest soon reveals a plot that goes to the very heart of the UK''s security services. End Game, the final part in the critically acclaimed Robert Finlay trilogy, sees our hero in an intricate and terrifyingly fast-paced race to uncover the truth and escape those who''d sooner have him dead than be exposed. ''Utterly compelling and dripping with authenticity. This summer''s must-read thriller'' J S Law ''Nothing is clear-cut in a gripping labyrinthine plot, which, despite thrills and spills aplenty, never falls short of believable'' David Young ''Terse, tense and vivid writing. Matt Johnson is a brilliant new name in the world of thrillers'' Peter James ''From the first page to the last, an authentic, magnetic and completely absorbing read'' Sir Ranulph Fiennes ''Johnson, a former solider and Metropolitan Police officer, is at his best in detailing bureaucratic maneuvering’ Publishers Weekly

"This resource is principally designed for teacher librarians and information technology teachers, to assist with teaching copyright concepts to secondary school students. Our focus is on the use and creation of copyright materials by students"--P. 1.

《曼哈頓書評》、《富比士》一致推薦 亞馬遜網路書店讀者4.7顆星好評推薦 試著再多在意一點你的消費行為吧， 因為⋯⋯ 如今的品牌都比你更清楚「你為什麼會買」！ 愉快地掏出鈔票或信用卡給專櫃人員的瞬間、網路購物車內待結帳的商品、在社群網站瀏覽過、按讚的任何貼文，都代表品牌懂得如何從你的身上撈錢。但是⋯⋯你知道自己正一步步被摸清底細、掉入消費的陷阱嗎？ 身為消費者，「要不要買」這個決定會被廣告、包裝設計等原因影響。品牌和行銷策略洞悉這些理論進而操縱消費者，但是，對於大腦會左右人的下意識消費這件事，我們卻渾然不覺。因此，本書結合神經科學和行銷技術，帶領我們一步步看見以往在消費世界忽略的盲點： ・心智模型：實驗顯示，受試者清楚知道自己喝的飲料是可口可樂時，有80%的人表示喜歡。但是進行盲飲時，百事可樂的支持度卻略勝可口可樂一籌（53：47）。 ➔品牌會影響產品在消費者心中的分量，甚至改變感官享受。 ・內生注意力：人們會被架上零食色彩搶眼的包裝吸引的機率高達85%。但如果早就鎖定想買的目標，包裝的吸引力只剩下40%。換言之，你愈喜歡L牌洋芋片，就愈不可能看到他牌洋芋片。 ➔強大的品牌能讓消費者死心塌地，重複購買，彷彿家樂氏就等於玉米片。 ・格魯恩效應：購物中心刻意設計格局混亂、「走愈多路愈好」的動線，讓人在賣場中有迷失方向的感覺，誘使消費者衝動購物。 ➔操縱消費者、帶有強制性質的單向動線購物絕對是故意的！商家深信，消費者在店裡停留更久，從口袋掏出的錢就愈多。 ・最少動腦定律：購物網站簡化結帳流程，讓你動動手指就能一鍵下單；臉書的滑動式介面、點擊按讚操作容易，讓人不知不覺眼睛一直黏在手機上。但是萬一想退貨或改隱私設定呢？你會發現一切變得隱密且不便。 ➔這不是巧合！行銷團隊會迎合我們的偏好，讓購買決定變得簡單又不需要思考，不希望我們做的事情則增加阻力，耍心機讓消費者知難而退。 ・K因數：你是無法抗拒「限時搶購」的低K值消費者，還是從「比價」的購物體驗中獲得快樂的高K值消費者？不論是哪一種，賣家都能讓你感覺買到賺到！ ➔品牌行銷團隊愈來愈善於說服消費者購買，找出令人無可抗拒的最佳購物決策。 我們為什麼要買？《盲視效應》看似是揭露大腦如何驅動了我們的行為，但剝開表層，你將更加瞭解你的心理，並重新檢視自己的消費模式──你看到的將不只是廣告看板上的表面資訊，還能看穿廣告背後潛藏的其他意圖，不再被這個消費世界牽著鼻子走！ 本書特色 1. 作者認為人們應該瞭解大腦與消費世界的關係，瞭解行銷團隊背後的脈絡，以縮小消費者與品牌之間的知識落差，平衡消費市場兩端的天平。 2. 書中案例豐富，透過Airbnb、Netflix和Under Armour等企業為例，結合神經科學、心理學和品牌行銷之間的關聯性，向讀者分享品牌如何影響人們的消費規則。 3. 在現今錯綜複雜的消費世界中，想瞭解自身的消費行為、買賣方關係或嘗試跳脫行銷人員話術的讀者，都能透過本書的案例從中找出答案。 名人推薦 丁菱娟／影響力學院創辦人、資深公關人 江仕超／FB品牌行銷匯創辦人暨心品匯之品牌總監 高登第／清華大學心理系工商心理組教授 曹智雄／DDG品牌顧問執行總監 陳偉志／Labsology法博思品牌管理與策略設計顧問管理總監 蔡宇哲／臺灣應用心理學會理事長、哇賽心理學創辦人兼總編輯 謝伯讓／臺灣大學心理系副教授、《大腦簡史》與《都是大腦搞的鬼》作者 （依姓氏筆劃排序） 本書讚譽 「這本書細膩地檢視頂尖品牌如何潛入我們的大腦，盤據我們的心頭。作者巧妙地融合了神經科學、心理學和有趣的故事，讀來妙趣橫生，欲罷不能，掩卷時收穫滿滿。」——里奇．卡爾加德（Rich Karlgaard）／《富比士》（Forbes）發行人 「這本書文筆優美，引人入勝，彷彿是一場行銷詭計的幕後之旅，讓我們一窺那些試圖哄騙、影響、吸引消費者的詭計究竟是如何運作的……它教我們如何成為更精明的消費者，做明智的決定，變得更快樂、更富有、更健康。」——亞當．奧特（Adam Alter）／紐時暢銷書《粉紅色牢房效應》（Adam Alter）和《欲罷不能》（Irresistible）作者 「在鮮豔的色彩、琅琅上口的廣告歌和巧妙的廣告置入之間，隱藏著影響人心的心理學。這本書揭露消費世界的隱藏面，及它如何影響我們的想法、情感、消費習慣。」——肯迪斯．吉布森（Kendis Gibson）／榮獲艾美獎（Emmy Award）的美國有線電視新聞頻道（MSNBC）記者 「這本書巧妙地融合了故事與科學，深入洞悉品牌如何驅動消費者的行為。那背後的複雜動態令人大開眼界。這是一本不容錯過的好書，它會讓你重新檢視周圍的資訊及每個購買決定。」——艾比蓋兒．蘇絲曼（Abigail Sussman）／芝加哥大學布斯商學院（University of Chicago Booth School of Business）行銷學副教授 「為什麼臉書吸引你的關注，《星際大戰》擄獲世世代代影迷的心，飲料廠商有辦法把數十億瓶的瓶裝水賣給家有自來水的消費者？古曼與強森為你揭開這些現象背後的科學。」——德魯．雅各比－桑戈爾（Drew Jacoby-Senghor）／加州大學柏克萊分校哈斯商學院（University of California-Berkeley, Haas School of Business）管理學助理教授 「這是一本令人大開眼界的好書，讓人看到消費世界中每個決定與選擇背後的潛藏力量。這本書引用認知心理學、神經科學、決策科學的科學證據，使內容變得生動有趣，平易近人。如果你想瞭解決策背後的驅動力，想在購物上變得更精明，想要改進消費習慣，那就讀這本書吧！」——趙佳英（Jiaying Zhao）／英屬哥倫比亞大學（University of British Columbia）心理學副教授 「強森與古曼巧妙地把科學、商業和說故事結合在一起，幫我們瞭解塑造決策與經驗的無形力量。過程中，他們揭露了消費主義與現實認知的緊密結合，因此寫出這本難能可貴的好書，豐富我們對日常生活的瞭解。如果你想更瞭解周遭的世界及塑造世界的心理力量，這是一本必讀的好書。」——布萊克．舍溫（Blake Sherwin）／劍橋大學（University of Cambridge）應用數學與理論物理學的助理教授 「這本書節奏明快，內容巧妙，引人入勝，不是普通的『行銷操作指南』。它帶我們瞭解品牌如何利用根深柢固的信念及人類自圓其說的本能來創造偏好。強森與古曼把翔實的科學穿插在精彩的故事中，並以現代的例子佐證，讓消費者、行銷者、品牌或對神經科學感到好奇的讀者有反覆深思的題材，也為大家提供茶餘飯後的有趣話題。」——凱洛．卡魯巴（Carol Caruba）／Highwire公關公司負責人 「這本書兼具科學與故事性，改變了我們看待自己身為『消費者』的方式。整本書有如一段引人入勝的旅程，探索行銷影響力的科學及行銷如何影響我們看待周遭世界的方式。」——茱蒂．范（Judy Fan）／加州大學聖地牙哥分校的心理學助理教授 「這是一本令人耳目一新又及時的好書，它會讓你重新檢視行銷偷偷影響你的方式，你再也不會以同樣的方式思考你的消費生活了。」——雪柔．波爾頓（Sheryle Bolton）／連續創業家 「在本書中，強森與古曼帶大家瞭解行銷的神經科學。這本書在科學研究與當今行銷策略的有效性之間，建立了充滿創意又富有洞察力的關連，並在幽默與嚴謹之間拿捏完美的平衡。這本書可以讓你更瞭解自己，無論是身為消費者，還是身為一般人。」——娜塔莉．寇多瓦（Natalia Córdova）／耶魯大學（Yale University）心理學講師 「這本書是幫大家瞭解心理學與神經科學之間驚人互動關係的理想方式。看似簡單的人類直覺概念，就是以那些互動關係為基礎。強森與古曼巧妙地把寓教於樂的故事與嚴謹的科學概念結合在一起，讓行銷者與消費者瞭解為什麼我們會購買某些東西。」——詹姆斯．紐威爾（James Newell）／航海家資本公司（Voyager Capital）常務董事

This is minimalist storytelling. Fifty non-fiction stories on American life, work, dreams, and death told with the least number of words possible. Giving the reader a taste of the intangible thing that burns inside so many. A taste of the American spirit. Not some generic pseudo-patriotic bumper sticker spirit. But the thing that enabled this country and the people in it to forever change the course of human history. For better, and sometimes, for worse.This book is about America. Not the government, policy, or politics, but the people. People like Margaret Utinsky who rose from a wheat farm in St. Louis to become a secret agent during World War II. People like Chuck Taylor who leveraged a bad basketball career to make a bad basketball shoe the most famous in the world. And people like Glen Sherley who went from the confines of Folsom Prison to a record deal and tour with Johnny Cash. It''s about the people that made this country the most creative, tragic, and inspiring in history. These are their stories. These are American hearts.

Right now, there is a group of people running a simple, profitable business without being glued to their phone. What''s their secret? They have become famously influential to the right people. And so can you.This book gives you a new strategy to attract an audience, build influence and create ideal clients - systematically.So you can teach, train and lead people while growing a business you love.

The South Fremont Cougars, a high school program in southeastern Idaho, won their first 3A boys basketball state title in March of 2015. Relive all of the excitement with a look back at the season from local sports editor Matt Johnson

"This book explores the history of the rivalry between these two foes, starting from the fifties and sixties when they would meet on a semiannual basis, all the way up until 2018 when they played a dramatic Monday Night Football classic. Join Tommy (a Packers fan) and Matt (a 49ers fan) as we go in-depth with these teams, including all seven of their playoff meetings" --

The Biggest What-If''s in Los Angeles Lakers History is an in depth look at some of the biggest questions surrounding the famed Los Angeles Lakers basketball team. It poses hypothetical scenarios about events in the history of this great basketball team. Some of the questions include: - What if Magic Johnson had played with Kobe Bryant and Shaquille O''neal? - What if Andrew Bynum had been healthy during the 2008 NBA Finals? - How many titles could Kobe Bryant and Shaquille O''neal have won if they had stayed together? This book is written by a die hard Laker fan. It is a short but fun read and is great for any Laker fan. It will inspire debate and bring back many memories for any Laker fan.

"In 2003, Matt Johnson started writing a blog under the name Bad Faggot. What began as an entrée to an online community of kinksters evolved into an extended meditation on sexual identity, queer history and politics, the limits of human experience, community and companionship, leadership and celebrity, and the struggle to live an examined and fully integrated life. My Leather Workbook is the intellectual history of one young man''s coming-out into 21st-century adulthood through kink"--P. [4] of cover.

This an inspiring faith based work on how to find success in things you''re passionate about. author, Matt Johnson, describes the 6 P''s in which worked for his success in today''s industries in hopes that he can bless someone else with the knowledge God put in his heart!

There''s a stigma attached to mental illness and with the good Lord''s help, Joey Svendsen is about to blow that stigma up. In a Christian-like way, of course. Pastor Joey Svendsen, co-host of the BadChristian podcast wrote Fundamentalist with one hope. To obliterate the reluctance people often have to speak transparently about mental illness. Joey recounts stories from his life with brutal, hilarious honesty. Stories of irrational thinking and depression so bizarre, you have to laugh or you''ll cry. Add a huge dose of holier than thou churchy hand wringing, and Joey takes OCD to a whole new level. Feel free to laugh and shake your head at Joey''s expense. It''s entertainment after all. But his primary goal is to "bring the issue of mental illness into the plane of reality" and normalize crazy with a little comedy.

"Great Myths of Intimate Relationships provides a captivating, pithy introduction to the subject that challenges and demystifies the many fabrications and stereotypes surrounding relationships, attraction, sex, love, internet dating, and heartbreak. The book thoroughly interrogates the current research on topics such as attraction, sex, love, internet dating, and heartbreak Takes an argument driven approach to the study of intimate relationships, encouraging critical engagement with the subject Part of The Great Myths series, it''s written in a style that is compelling and succinct, making it ideal for general readers and undergraduates "--

"The Universalist, Volume One" is the work of Matt Johnson, the author of "Universalism". In it, he expands upon his teachings from "Universalism" and offers all sorts of advice and instruction regarding a variety of subjects, such as: How to do Psychic Mediumship (For Yourself and Others) Astral Initiation The Levels of reality How to Conquer Fear Proof of the Afterlife Advice for Empaths How to Meditate How to Find Love How to Create a Better Future for Yourself And much more! Be sure to visit him online at: www.facebook.com/universalismpage www.instagram.com/universalismofficial

"The Universalist, Volume Two" is the work of Matt Johnson, the author of "Universalism" and "The Universalist, Volume One". In this third book of his Universalism series, he shares stories, both fiction and non-fiction, as well as an overview of the options available today for those seeking education in metaphysical studies. This little book is a must have for fans of his previous work! Be sure to visit him online at: www.universalismofficialpage.blogspot.com www.facebook.com/universalismpage www.instagram.com/universalismofficial

A small town detective Galveston Gray embarks on an action packed journey through the world of diamond trade and smuggling rings.Along the way he encounters colorful characters and even more compelling landscapes. He finds that the industry of the diamond trade is as treacherous as it is prestigious. The controlling interests of the hardest known element on the planet are relentless to keep a stronghold on the industry. Finding a rich history of the stone and it''s exploitation as he thrusts forward from continent to continent on a mission that picks up friendships, enemies, and most of all love throughout the journey.

THE BEST NEWS EVERMost religions give us some rather tough choices. We are told we have to believe a certain way or we will burn in Hell forever. This is certainly true of Christianity and Islam as they are currently taught to billions of people. The majority of the human race is living with the threat of eternal torment.What if I told you there was a way where you could keep your religion and yet overcome it''s uglier side? What if I told you that you no longer have to worry about going to Hell or that your friends or relatives who did not believe as you do are either? If that could be proven to you, would that not be the best news ever?This little book will do that and much, much more. In it''s pages, you will get proof of the existence of God, life after death and answers to the greatest mysteries of all time. You will learn about the nature of good and evil, psychic powers, the origin of religion, God, the Devil and your ultimate purpose in life. Whether you have a religion or no religion at all, this is the one book you cannot afford to ignore. Are you ready to find out THE BEST NEWS EVER?"The Best News Ever" is not only a guide for those of all religions or no religion, it is also the go to book for the Universalism movement which is becoming more and more popular with "spiritual but not religious" people. If you have seen the popular "Circle" necklace, you have seen it''s symbol! For more information, visit online at: www.facebook.com/thebestnewseverpagewww.tbnebook.blogspot.comwww.facebook.com/universalismofficialwww.facebook.com/groups/universalismofficialwww.instagram.com/universalismofficialwww.universalismofficial.blogspot.comwww.facebook.com/mattjohnsonofficialpagewww.mattjohnsonofficialpage.blogspot.com