Most Popular Books by Mark Pearson

A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes. The book provides tools and strategies to: • Implement a proven system for identifying the most appropriate and leverageable archetypes for any company and/or brand • Harness the power of the archetype to align corporate strategy to sustain competitive advantage

Better than guidebooks, these first-person accounts paint vivid pictures of a traveler''s experience in Italy. Like familiar music and favorite scents, they''ll awaken a taste for adventure in those who have yet to travel, and bring back memories for those who have. Romance, surprise, discovery and wisdom all bubble through these authors'' inviting pieces. Dive into Italy with these fresh storytellers and* Sneak past Vatican guards to see Michaelangelo''s Pietà* Break out of a locked hostel to catch the morning train to Rome* Find a surprise romance in the fresh sea air of Cinque Terre* Meet your c.

Better than guidebooks, these first-person accounts paint vivid pictures of a traveler''s experience in Spain. Like familiar music and favorite scents, they''ll awaken a taste for adventure in those who have yet to travel, and bring back memories for those who have. Romance, surprise, discovery and wisdom all bubble through these authors'' inviting pieces.Dive into Spain with these fresh storytellers and* Run with the bulls in Pamplona, or stumble across romance there instead* Trek 600 miles on the Camino de Santiago and discover your inner strength* Throw your share of 90,000 pounds of tomatoes.

If you''ve ever wanted to backpack in Europe... If you want to relive your adventures... If you love good travel writing... Better than guidebooks, these first-person accounts paint vivid pictures of a traveler''s experience in Europe. Like familiar music and favorite scents, they''ll awaken a taste for adventure in those who have yet to travel, and bring back memories for those who have. Romance, surprise, discovery and wisdom all bubble through these authors'' inviting pieces. At last, a collection of first-person eye-witness adventures that will keep you laughing, wondering, and walking with the well-traveled story tellers who take you inside Europe''s must-see places. Billy Anderson stares down death at the running of the bulls in Pamplona. Lisa Cordeiro takes a "will work for food" approach to travel as a waitress at a Paris restaurant. And Mike Riley''s desperate search for underwear in a Portuguese market... well, that''s another story.

Why are some people not healed? What''s the relationship between sin and sickness? Is it possible to heal memories? Active in healing ministry for many years, Mark Pearson offers thorough and balanced biblical teaching concerning physical, emotional, and spiritual healing in Christ. A priest in the Charismatic Episcopal Church, Pearson brings together the basic truths about healing from three streams of Christianity: sacramental, evangelical, and charismatic/Pentecostal. Christian Healing will help you understand: * Why the ministry of healing is downplayed or rejected by some in the church today* The devil''s role in illness* The four ways God works healing* The deception and dangers of New Age* How to introduce a healing ministry in your church Written in a plain, user-friendly, and understandable manner, this book will enable you to fully grasp God as the Healer. Are you ready for this revelation? "Whatever your religious background, you will find Christian Healing an excellent introduction to the healing ministry if you are just getting started, or an important addition to your library even if you have been praying for the sick for many years."-Francis MacNutt, Director, Christian Healing Ministries, Jacksonville, Florida About the author: Mark Pearson, an Oxford graduate and clergyman for more than thirty years, Mark Pearson id the cofounder of New Creation Healing Center in Plaistow, New Hampshire, which combines medicine, biblical counseling, and prayer to minister to body, soul, and spirit. A leader of teaching and healing conferences around the world, Pearson is the president and cofounder of the Institute for Christian Renewal, which seeks to help bring a balanced spiritual renewal to churches and individuals.

Imagining new, introspective outlets for the support of mental and physical wellbeing, pracademic duo Mark Pearson and Helen Foster draw on their clinical and archival expertise to equip both healthcare professionals and general readers to unleash their creativity and unlock the comfort and creativity that putting pen to paper can bring.

Since the passage of the Wilderness Act of 1964, Congress has designated 41 wilderness areas in Colorado, totaling some 3.4 million acres ranging from desert sagebrush to alpine crags. In addition, other undeveloped areas and national parklands have been proposed for wilderness status. In its newly revised second edition, The Complete Guide to Colorado''s Wilderness Areas continues to serve as the foremost guide to these magnificent wild places.

This book combines theory, research and activities to produce practical suggestions for enhancing client participation in the therapy process. It surveys the literature on art therapy; somatic approaches; emotion-activating models; use of music, writing and dreamwork; and the implications of the new findings in neuroscience.

Social media has many advantages for professional communication – but it also carries considerable risks, including legal pitfalls. This book equips students and communication professionals with the knowledge and skills to help minimise the risks that can arise when they post or host on social media. It offers them strategies for taking advantage of the opportunities of social media while also navigating the ethical, legal, and organisational risks that can lead to audience outrage, brand damage, expensive litigation and communication crises. The book uses stakeholder theory and risk analysis tools to anticipate, identify, address and balance these opportunities and risks. It takes a global approach to risk and social media law, drawing on fascinating case studies from key international jurisdictions to explain and illustrate the basic principles. Whether you are a corporate communicator, social media manager, journalist, marketer, blogger or student you will find this book an essential addition to your professional library as the first reference point when social media and legal risks arise.

A blog or tweet can get its author arrested or cost a lot of money in legal battles—this practical guide explains how to stay out of trouble when writing online Every time an internet user blogs or tweets, they may be subject to the laws of more than 200 jurisdictions. As more than a few bloggers or tweeters have discovered, you can be sued in your own country, or arrested in a foreign airport as you''re heading off on vacation—just for writing something that wouldn''t raise an eyebrow if you said it in a bar or a cafe. In this handy guide, media law expert Mark Pearson explains how to get your message across without landing in legal trouble. In straightforward language, he explains what everyone writing online needs to know about free speech, reputation and defamation, privacy, official secrets and national security, copyright, and false advertising. Whether you host a celebrity Facebook page, tweet about a hobby, or like to think of yourself as a citizen journalist, you need this guide to keep on the right side of cyberlaw.

We are all journalists and publishers now: at the touch of a button we can send our words, sounds and images out to the world. No matter whether you''re a traditional journalist, a blogger, a public relations practitioner or a social media editor, everything you publish or broadcast is subject to the law. But which law? This widely used practical guide to communication law is essential reading for anyone who writes or broadcasts professionally, whether in journalism or strategic communication. It offers a mindful approach to assessing media law risks so practitioners can navigate legal and ethical barriers to publishing in mainstream and social media. This sixth edition has been substantially revised to reflect recent developments in litigation, and the impact of national security laws and the rising gig economy where graduates might work in the news media, PR, new media start-ups, or as freelancers. It covers defamation, contempt, confidentiality, privacy, trespass, intellectual property, and ethical regulation, as well as the special challenges of commenting on criminal allegations and trials. Recent cases and examples from social media, journalism and public relations are used to illustrate key points and new developments. Whether you work in a news room, in public relations or marketing, or blog from home, make sure you have The Journalist''s Guide to Media Law at your side. ''Whether you''re an MSM editor or reporter, a blogger, a tweeter or a personal brand, this book might save your bacon.'' - Jonathan Holmes, former ABC Media Watch host ''The leading text book from which most journos learned their law'' - Margaret Simons, associate professor in journalism, Monash University

The next explosive book in James Patterson''s #1 bestselling Private series! For Hannah Shapiro, a beautiful young American student, this particular nightmare began eight years ago in Los Angeles, when Jack Morgan, owner of Private--the world''s most exclusive detective agency--saved her from a horrific death. She has fled her country, but can''t flee her past. The terror has followed her to London, and now it is down to former Royal Military Police Sergeant Dan Carter, head of Private London, to save her all over again. In central London, young women are being abducted off the street. When the bodies are found some days later, they have been mutilated in a particularly mysterious way. Dan Carter''s ex-wife, DI Kirsty Webb, is involved in the investigation and it looks likely that the two cases are gruesomely linked. Dan Carter drawn on the whole resources of Private International in a desperate race against the odds. But the clock is ticking... Private may be the largest and most technologically advanced detection agency in the world, but the one thing they don''t have is the one thing they need--time. (22,000 words)

This sequel to the bestselling Emotional First-Aid for Children is full of fresh answers. The background information, drawn from contemporary psychology, will support creativity in dealing with emotions. There are clear, step-by-step games and exercises for encouraging children''s growth in self-awareness and in reclaiming their self-esteem. The exercises, designed for work with individual children and groups, provide imaginative formats for repairing the hurts of the past and for opening children to the full potential of their inner world. Teachers, counsellors and parents will find up-to-date methods for helping children and adolescents grow out of depression, fear, hidden grief and unpredictable anger, into happiness and emotional balance. As well as the emotional release exercises there is guidance for planning personal development and counselling sessions; an introduction to Sandplay Therapy; work with art, drama and music; Gestalt methods, relaxation and visualisation formats; and a chapter on ''Care for the Carers''.

This book offers an introduction to the key legal and ethical topics confronting Australian journalists and strategic communicators both at home and internationally and offers a suite of reflective techniques for navigating them. It starts by positioning morals, ethics, and the law in their historical and philosophical frameworks by tracing the evolution of free expression and professional media ethics. Media law and ethics are then contextualized in their modern international human rights framework. Readers are equipped with a skill set for reflecting on the law and ethics of professional media dilemmas – including mindful reflection, the Potter Box, journaling, concept mapping, and discussion. Such approaches are then applied to key topic areas, including free expression; reputation; confidentiality; privacy; justice; intellectual property; national security; discrimination and harassment; and conflicted interests. Each is examined in terms of its philosophical underpinnings, relationship to human rights, professional ethical context, international examples, legal principles, key Australian laws, legal cases, and strategies for applying reflective practice techniques. It concludes on a confident note – imploring communicators to engage in constructive and mindful strategic communication with the authority and confidence that results from a working knowledge of media law and ethics. This handbook is for professional communicators and students in all fields, but particularly in journalism, public relations, corporate communication, media relations, and marketing.

Have you ever wanted to be a journalist? Not sure how to break into this competitive profession? Breaking into Journalism describes the wide range of career paths you can follow in journalism, from newspaper, radio and television to corporate positions and multimedia. It explains how to access the training you need, and how to get that all-important first job. Sixteen practicing journalists describe their experiences in journalism and offer valuable tips for making the most of your opportunities. Whether you are about to leave school or are contemplating a career change, Breaking into Journalism gives you all the information you need to get into this exciting and rewarding field. ''...compulsory reading for anyone looking into a career in journalism.'' Roger Patching, president of the Journalism Education Association and senior lecturer in Journalism at Charles Sturt University ''This is an excellent resource for young people contemplating a journalism career.'' Bill Southworth, Executive Director, New Zealand Journalists Training Organisation

How can we build children''s self-esteem and sense of well being? This book aims to guide teachers, youth workers, counsellors and parents through a range of accessible personal development exercises for children and adolescents, introducing relaxation, visualisation and mediation skills.

Welcome to Wrexham! Everyone in the world is talking about Wrexham AFC – the Red Dragons are on fire. In 2023, the team achieved their fairy-tale dream of promotion after 15 agonising years of languishing at the very bottom of the lowest league. They did it, in part, thanks to two Hollywood superstars, Ryan Reynolds and Rob McElhenney, who purchased the club in 2020, and promptly took the team on a superhero-inspired adventure back to the top of the turf. This provincial Welsh football club has now been catapulted onto the world''s stage, thanks to the hit Disney+ documentary that followed the celebrities'' acquisition, the mega-watt signings, and the dramatic twists and turns that felt straight out of a Hollywood script. "I love every second of hating it. Wrexham AFC is the greatest drug on earth." Ryan Reynolds Founded in 1864, the same year Abraham Lincoln was re-elected as president amidst America''s Civil War, Wrexham is the oldest football club in Wales.

L’inspecteur Jack Delanney a quitté Londres pour la côte du Norfolk. Avec sa famille, il espère bien y trouver un peu de tranquillité, loin de l’agitation et du chaos londonien. Mais il découvre vite que la campagne anglaise n’est pas aussi tranquille qu’il l’espérait. Après une terrible tempête, un cadavre est retrouvé sous les rochers d’une falaise qui s’est effondrée. Malheureux hasard dû à une catastrophe naturelle ? Cela ressemble plutôt à un meurtre, d’autant que le cadavre semble être là depuis des dizaines d’années. Comme si les ombres du passé revenaient hanter le présent, de nouveaux crimes sont commis. Et le tueur est bien décidé à ne pas laisser de témoins derrière lui... D’anciennes tombes. Une série de meurtres. Une enquête dans les méandres du passé.

Dan Carter ist der Chef der Londoner Dependance von PRIVATE – der weltweit erfolgreichsten Detektivagentur. Sein derzeit bedeutenster Fall ist Hannah Shapiro, die Tochter eines reichen und wichtigen Klienten. Sie wurde bereits als Kind zusammen mit ihrer Mutter entführt. Hannah überlebte, ihre Mutter konnte nicht entkommen. Heute ist Hannah Studentin an einer Eliteuni, und Carters Job ist es, sie zu beschützen. Doch dann wird Hannah ein zweites Mal gekidnappt. Und gleichzeitig geht ein gnadenloser Serienmörder um, der es auf junge Frauen abgesehen hat ...

Many books have been published about the Resurrection of Jesus Christ, but little has been written about the crucial days following His Resurrection and leading to the eve of Pentecost. Now, in Fifty Days of Glory, Mark Pearson explores with scholarly precision and masterful narrative this oft-ignored seven-week prelude to Pentecost’s power. You will be amazed and inspired as this mysterious period of Jesus’ ministry is brought to light and carefully examined. And you will discover new relevance to the risen Lord’s ongoing mission and His Spirit’s power at work in the world, in the church, and in your life.

When DI Mike Hutton is assigned the murder case of Keesha Jones, he can''t help but think it''s another unfortunate tale of a teenage girl having got caught in the crossfire of rival drug gangs. As Mike digs a little deeper into Keesha''s life, he realises that it was her older sister, Sunny, who had raised her and who, until recently, was serving time in Holloway prison for GBH. But Sunny disappeared soon after her release and Mike''s soon on the hunt for a young woman blinded by the need to avenge her sister''s death. Could Sunny hold the key to Keesha''s death? Or could something from her own past have come back to haunt her and claimed her sister''s life? Time is ticking for Mike to find Keesha''s killer and to stop Sunny from making a mistake that would put her back behind bars...

DI Jack Delaney is trying to make a clean break. Tormented by his troubled past, he has taken his young family out of London, swapping the mayhem of London for the tranquil calm of the north Norfolk coast. Except it''s not so tranquil. After a terrible storm hits Sheringham, a body is discovered beneath the rubble of a collapsed cliff. Natural disaster? No, this looks like murder, and Jack is the only local resident qualified to investigate. But when more disappearances follow and the local police step in, Jack finds himself plunged dangerously deep into the investigation – and in the sights of the killer on the loose.

Through emotional release, this book describes methods of personal development and self-exploration. It includes maps for the inner journey, self-discovery exercises, releasing the inner child, regaining body awareness, finding self love, improving relationships, and empowering the spiritual quest.

''Private London'' is a hard-hitting thriller set in the London office of the world''s most exclusive detective agency.