Most Popular Books by Malcolm Gladwell

From the bestselling author of Blink and The Tipping Point, Malcolm Gladwell''s Outliers: The Story of Success overturns conventional wisdom about genius to show us what makes an ordinary person an extreme overachiever. Why do some people achieve so much more than others? Can they lie so far out of the ordinary? In this provocative and inspiring book, Malcolm Gladwell looks at everyone from rock stars to professional athletes, software billionaires to scientific geniuses, to show that the story of success is far more surprising, and far more fascinating, than we could ever have imagined. He reveals that it''s as much about where we''re from and what we do, as who we are - and that no one, not even a genius, ever makes it alone. Outliers will change the way you think about your own life story, and about what makes us all unique. ''Gladwell is not only a brilliant storyteller; he can see what those stories tell us, the lessons they contain'' Guardian ''Malcolm Gladwell is a global phenomenon ... he has a genius for making everything he writes seem like an impossible adventure'' Observer ''He is the best kind of writer - the kind who makes you feel like you''re a genius, rather than he''s a genius'' The Times

From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making. In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant--in the blink of an eye--that actually aren''t as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work--in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others? In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren''t those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"--filtering the very few factors that matter from an overwhelming number of variables.

In this brilliant and original book, Malcolm Gladwell explains and analyses the ''tipping point'', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

Malcolm Gladwell, host of the podcast Revisionist History and author of the #1 New York Times bestseller Outliers, offers a powerful examination of our interactions with strangers and why they often go wrong—now with a new afterword by the author. A Best Book of the Year: The Financial Times, Bloomberg, Chicago Tribune, and Detroit Free Press How did Fidel Castro fool the CIA for a generation? Why did Neville Chamberlain think he could trust Adolf Hitler? Why are campus sexual assaults on the rise? Do television sitcoms teach us something about the way we relate to one another that isn’t true? Talking to Strangers is a classically Gladwellian intellectual adventure, a challenging and controversial excursion through history, psychology, and scandals taken straight from the news. He revisits the deceptions of Bernie Madoff, the trial of Amanda Knox, the suicide of Sylvia Plath, the Jerry Sandusky pedophilia scandal at Penn State University, and the death of Sandra Bland—throwing our understanding of these and other stories into doubt. Something is very wrong, Gladwell argues, with the tools and strategies we use to make sense of people we don’t know. And because we don’t know how to talk to strangers, we are inviting conflict and misunderstanding in ways that have a profound effect on our lives and our world. In his first book since his #1 bestseller David and Goliath, Malcolm Gladwell has written a gripping guidebook for troubled times.

Malcolm Gladwell is the master of playful yet profound insight. His ability to see underneath the surface of the seemingly mundane taps into a fundamental human impulse: curiosity. From criminology to ketchup, job interviews to dog training, Gladwell takes everyday subjects and shows us surprising new ways of looking at them, and the world around us. Are smart people overrated? What can pit bulls teach us about crime? Why are problems like homelessness easier to solve than to manage? How do we hire when we can’t tell who’s right for the job? Gladwell explores the minor geniuses, the underdogs and the overlooked, and reveals how every-one and everything contains an intriguing story. What the Dog Saw is Gladwell at his very best – asking questions and seeking answers in his inimitable style. What the Dog Saw is Gladwell at his very best – asking questions and seeking answers in his inimitable style. Sophisticated, surprising and always entertaining.

Why do underdogs succeed so much more than we expect? How do the weak outsmart the strong? In ''David and Goliath'' Malcolm Gladwell takes us on a scintillating and surprising journey through the hidden dynamics that shape the balance of power between the small and the mighty. From the conflicts in Northern Ireland and Vietnam, through the tactics of civil rights leaders and the problem of privilege, Gladwell demonstrates how we misunderstand the true meaning of advantage and disadvantage.

"...Malcolm Gladwell explains and analyses the ''tipping point'', that magic moment when ideas, trends and social behaviours cross a threshold, tip and spread like wildfire. Taking a look behind the surfaces of many familiar occurrences in our everyday world, Glaswell explains the fascinating social dynamics that cause rapid change." - Cover.

Del máximo gurú de los negocios, autor de La clave del éxito. The tipping point e Inteligencia intuitiva. ¿Qué diferencia a quienes hacen algo especial en la vida de quienes no lo hacen? Fuera de serie explora las curiosas historias de los grandes jugadores de fútbol; bucea en la peculiar infancia de Bill Gates; busca qué convirtió a los Beatles en el mejor grupo de rock; y se pregunta qué distingue a los pilotos que estrellan aviones de los que no. A través de su viaje por el mundo de los «fuera de serie», los mejores, los más brillantes y famosos, nos convence de que nuestro modo de pensar en el éxito es erróneo. Prestamos demasiada atención al aspecto de estas personas, y muy poca al lugar de donde vienen, es decir, a su cultura, su familia, su generación y a las singularidades de su educación. Brillante y entretenido, Fuera de serie es toda una referencia que al mismo tiempo iluminará y hará disfrutar. ENGLISH DESCRIPTION In this stunning book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He explains the secrets of software billionaires like Bill Gates and what made the Beatles the greatest rock band, and asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: their culture, family, generation, and upbringing.

According to Malcolm Gladwell, small changes have been shown to be more effective than large ones in tipping or creating either positive or negative epidemics in areas as widely varied as human health, society, and culture.

!--StartFragment--What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century? In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from TheNew Yorker over the same period. Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. "Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else''s head." What the Dog Saw is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary. !--EndFragment--

Dive into this “truly compelling” (Good Morning America) New York Times bestseller that explores how technology and best intentions collide in the heat of war—from the creator and host of the podcast Revisionist History. In The Bomber Mafia, Malcolm Gladwell weaves together the stories of a Dutch genius and his homemade computer, a band of brothers in central Alabama, a British psychopath, and pyromaniacal chemists at Harvard to examine one of the greatest moral challenges in modern American history. Most military thinkers in the years leading up to World War II saw the airplane as an afterthought. But a small band of idealistic strategists, the “Bomber Mafia,” asked: What if precision bombing could cripple the enemy and make war far less lethal? In contrast, the bombing of Tokyo on the deadliest night of the war was the brainchild of General Curtis LeMay, whose brutal pragmatism and scorched-earth tactics in Japan cost thousands of civilian lives, but may have spared even more by averting a planned US invasion. In The Bomber Mafia, Gladwell asks, “Was it worth it?” Things might have gone differently had LeMay’s predecessor, General Haywood Hansell, remained in charge. Hansell believed in precision bombing, but when he and Curtis LeMay squared off for a leadership handover in the jungles of Guam, LeMay emerged victorious, leading to the darkest night of World War II. The Bomber Mafia is a riveting tale of persistence, innovation, and the incalculable wages of war.

!--StartFragment--What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century? In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from TheNew Yorker over the same period. Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. "Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else''s head." What the Dog Saw is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary. !--EndFragment--

Sólo poniéndose en la piel de un perro, pensó Gladwell, podría destapar los secretos de César Millán, el «encantador de perros», capaz de calmar al animal más inquieto o enfurecido con un simple gesto. El ensayo que da título a este libro es un divertido y eficaz ejemplo del método gladwelliano, consistente en «mirar el problema con ojos ajenos». Gladwell nos trae historias de todos los rincones del mundo moderno: investiga las agridulces vidas de genios menores, audaces y obsesivos como el señor Heinz, responsable de que sólo exista un tipo de ketchup frente a docenas de variedades de mostaza; nos revela la trascendencia de la evolución del tinte capilar en la historia del siglo XX; compara el método de búsqueda de armas de destrucción masiva con el de detección del cáncer... Autor de tres bestsellers que han dado un vuelco a nuestra manera de entender el mundo, Gladwell ha elegido los que consideraba sus mejores artículos, diseminados en distintos números de la mítica revista The New Yorker y nueva muestra de su insaciable curiosidad. ENGLISH DESCRIPTION What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century? In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from The New Yorker over the same period. Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. "Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else''s head."What the Dog Saw is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary."

"En este libro revolucionario, el periodista canadiense Malcolm Gladwell nos explica cómo pensamos sin pensar, de dónde proceden las decisiones que parece que tomamos en dos segundos, pero que no son tan simples como aparentan. ¿Por qué algunas personas son brillantes a la hora de decidir y otras son torpes una y otra vez? ¿Por qué algunos siguen su instinto y triunfan, mientras que otros acaban siempre dando un paso en falso? ¿Cuál es el funcionamiento real del cerebro en el trabajo, en clase, en la cocina o en la cama? ¿Y por qué las mejores decisiones suelen ser las más difíciles de explicar? Gladwell nos presenta a un psicólogo que ha aprendido a predecir si un matrimonio puede durar con sólo observarles unos minutos; a un entrenador de tenis que sabe cuándo un jugador hará doble falta antes incluso de que la raqueta toque la bola; a un experto en antigüedades que reconoce una falsificación de un solo vistazo. Este libro revela que quienes son buenos tomando decisiones no son aquellos que procesan más información o que dedican más tiempo a deliberar, sino aquellos que han perfeccionado el arte de hilar fino, de extraer los pocos factores que realmente importan a partir de una cantidad desmesurada de variables. "Por medio de la neurología y la psicología, y exhibiendo todo el esplendor del que este autor es capaz, Blink: Inteligencia intuitiva cambiará tu forma de ver las decisiones que tomas. Nunca más volverás a pensar en pensar de la misma manera". ENGLISH DESCRIPTION In his landmark bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant-in the blink of an eye-that actually aren''t as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work-in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?. In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren''t those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"-filtering the very few factors that matter from an overwhelming number of variables.

AN INSTANT NEW YORK TIMES BESTSELLER Most Anticipated in: AARP | Associated Press | Time Magazine | Oprah Daily | Chicago Tribune | Literary Hub | Publishers Weekly | Publishers Lunch Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light. Why is Miami…Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns for the first time in twenty-five years to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of riveting stories, Gladwell traces the rise of a new and troubling form of social engineering. He takes us to the streets of Los Angeles to meet the world’s most successful bank robbers, rediscovers a forgotten television show from the 1970s that changed the world, visits the site of a historic experiment on a tiny cul-de-sac in northern California, and offers an alternate history of two of the biggest epidemics of our day: COVID and the opioid crisis. Revenge of the Tipping Point is Gladwell’s most personal book yet. With his characteristic mix of storytelling and social science, he offers a guide to making sense of the contagions of modern world. It’s time we took tipping points seriously.

!--StartFragment--What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century? In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from TheNew Yorker over the same period. Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. "Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else''s head." What the Dog Saw is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary. !--EndFragment--

From the Enlightenment onwards, the West has had an enduring belief that through the evolution of institutions, innovations, and ideas, the human condition is improving. This process is supposedly accelerating as new technologies, individual freedoms, and the spread of global norms empower individuals and societies around the world. But is progress inevitable? Its critics argue that human civilization has become different, not better, over the last two and a half centuries. What is seen as a breakthrough or innovation in one period becomes a setback or limitation in another. In short, progress is an ideology not a fact; a way of thinking about the world as opposed to a description of reality. So is the cup half full or half empty? As part of the Munk Debates series, held in Toronto biannually, pioneering cognitive scientist Steven Pinker and bestselling author Matt Ridley squared off against noted philosopher Alain de Botton and bestselling author Malcolm Gladwell, giving us an entertaining and thought-provoking face-off between four of the world''s most renowned thinkers.

The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not--and ought not to be--at the center of successful marketing. The customer should be. Are you ready for that?" --From the Foreword by Malcolm Gladwell, author of The Tipping Point. Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that the information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful customer-to-customer dialogue the ideavirus, and cheerfully eggs marketers on to create an environment where their ideas can replicate and spread. In lively detail, Godin looks at the ways companies such as PayPal, Hotmail, GeoCities, even Volkswagen have successfully launched ideaviruses. He offers a "recipe" for creating your own ideavirus, identifies the key factors in the successful spread of an ideavirus (powerful sneezers, hives, a clear vector, a smooth, friction-free transmission), and shows how any business, large or small, can use ideavirus marketing to succeed in a world that just doesn''t want to hear it anymore from the traditional marketers.

Progress. It is one of the animating concepts of the modern era. From the Enlightenment onwards, the West has had an enduring belief that through the evolution of institutions, innovations, and ideas, the human condition is improving. This process is supposedly accelerating as new technologies, individual freedoms, and the spread of global norms empower individuals and societies around the world. But is progress inevitable? Its critics argue that human civilization has become different, not better, over the last two and a half centuries. What is seen as a breakthrough or innovation in one period becomes a setback or limitation in another. In short, progress is an ideology not a fact; a way of thinking about the world as opposed to a description of reality. In the seventeenth semi-annual Munk Debates, which was held in Toronto on November 6, 2015, pioneering cognitive scientist Steven Pinker and bestselling author Matt Ridley squared off against noted philosopher Alain de Botton and bestselling author Malcolm Gladwell to debate whether humankind’s best days lie ahead.

Điểm Bùng Phát là một khoảnh khắc kỳ ảo, khi một ý tưởng, một xu thế, hay một hành vi xã hội vượt qua ngưỡng nhất định – bùng phát và lan ra như ngọn lửa hoang dã. Giống như chỉ một người bị ốm cũng có thể làm khởi phát cả dịch cúm, một mục tiêu nhỏ bé nhưng chính xác hoàn toàn có thể trở thành nguyên nhân thúc đẩy một xu hướng thời trang, nhân rộng việc tiêu thụ của sản phẩm, hay làm hạ tỷ lệ phạm tội, v.v. Trong cuốn sách kinh doanh được độc giả chào đón nồng nhiệt này, Malcolm Gladwell đã khám phá và khai mở cho chúng ta những hiểu biết sâu sắc về hiện tượng “điểm bùng phát”, nó sẽ làm thay đổi hoàn toàn nhận thức của tất cả mọi người trên khắp thế giới về việc tiêu thụ các sản phẩm và phổ biến các ý tưởng. Đánh giá “Một khám phá tinh tế về cách thức lan tràn của những “đại dịch” xã hội, cho dù đó là những xu hướng thời trang, bệnh tật hay những kiểu hành vi xã hội như tội phạm, v.v… Một trong những khía cạnh nổi bật nhất trong cuốn sách của Gladwell là cuốn sách đã tái khẳng định rằng: cho dù công nghệ hiện đại có tham gia vào cuộc sống của con người nhiều đến thế nào, thì con người vẫn luôn chịu ảnh hưởng sâu sắc của những hiện tượng xã hội và chính con người cũng gây ảnh hưởng lẫn nhau.” Cuốn sách nằm trong Top 10 cuốn sách hay - New York Times bình chọn

¿Cómo surgen las epidemias, las modas, los éxitos de venta, el fenómeno de boca a boca o cualquiera de esos pequeños cambios que sacuden nuestra vida cotidiana al provocar grandes efectos? En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell, un auténtico gurú de los negocios, analiza la trayectoria de varios productos y tendencias de gran éxito hasta descubrir cómo y por qué se alcanza el punto de inflexión a partir del cual algo se convierte en un fenómeno de masas: el punto clave. Gladwell nos presenta a personas responsables de difundir nuevas ideas y tendencias y examina la moda, los programas infantiles de televisión, la conducta de los fumadores y hasta la publicidad directa, con el fin de dilucidar el proceso del contagio de ideas. "La mejor forma de entender los cambios misteriosos que jalonan nuestra vida cotidiana (ya sea la aparición de una tendencia en la moda, el retroceso de las oleadas de crímenes, la transformación de un libro desconocido en un éxito de ventas, el aumento del consumo de tabaco entre los adolescentes, o el fenómeno del boca a oreja) es tratarlos como puras epidemias. Las ideas, los productos, los mensajes y las conductas se extienden entre nosotros igual que los virus." -Malcolm Gladwell ENGLISH DESCRIPTION Discover Malcolm Gladwell''s breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing.

Great middle greats fiction.