New Releases by Kevin Roberts

This second book by Kevin Roberts, CEO Worldwide of Saatchi & Saatchi, is a follow-up to his bestselling blockbuster, Lovemarks. His first book dropped 'the L word' into the world of ideas, marketing and communication. The effect was electric. Responses ranged from the emotionally inspired to the intellectually inflamed. Shapes in my Heart offers ideas and stories about Lovemarks in action. Roberts' personally engaging and provocative spirit permeates the book as he follows Lovemarks into the hearts of consumers and shoppers.

Speaking of Kevin Roberts, the Australian writer Nigel Krauth says, "Roberts takes the common man's point of view and proves that humanity is still connected to the great turning of the universe." Certainly this "New and Selected" provides ample evidence of Roberts' sense of connectedness, as he selects the best from his previous eleven books of poetry and shows that for over thirty years he has been one of the more powerful voices on the Canadian scene.Like Ted Hughes, Roberts frequently employs strong images of the countryside to explore the human condition - as in his earliest volume, Cariboo Fishing Notes (1973), where he works the trout streams of the Cariboo for what the art of fishing reveals of philosophical stances. Roberts also explores the work culture of Canada's resource economy, as in Deep Line which tells of skippering a salmon trolling boat and "deep lining" the fish.In S'ney'mos, Roberts widens his themes to document in poetic terms the coal mining historyof Nanaimo and the effect mining had on the aboriginal people of the area. Stonefish takes Roberts into new territory in Tahiti, with a sequence of poems based on the life of Gauguin. In Cobalt 3, Roberts again opens up new territory when he offers a grim but blackly comic rendering of his own personal duel with cancer. With the addition of many new poems in Writing the Tides, Roberts shows that he is still at the top of his form.

"Ideas move mountains, especially in turbulent times. Lovemarks is the product of the fertile-iconoclast mind of Kevin Roberts, CEO Worldwide of Saatchi & Saatchi. Roberts argues vociferously, and with a ton of data to support him, that traditional branding practices have become stultified. What’s needed are customer Love affairs. Roberts lays out his grand scheme for mystery, magic, sensuality, and the like in his gloriously designed book Lovemarks.” —Tom Peters Tom Peters, one of the most influential business thinkers of all time, described the first edition of Lovemarks: the future beyond brands as “brilliant.” He also announced it as the “Best Business Book” published in the first five years of this century. Now translated into fourteen languages, with more than 150,000 copies in print, Lovemarks is back in a revised edition featuring a new chapter on the peculiarly human experience of shopping. The new chapter, "Diamonds in the Mine," is an insightful collection of ideas for producers and consumers, for owners of small stores and operators of superstores. So forget making lists! Shopping, says Kevin Roberts, is an emotional event. With this as a starting point, he looks at the history of shopping and how it has changed so dramatically over the last ten years. Using the Lovemark elements of Mystery, Sensuality, and Intimacy, Roberts delves into the secrets of success that can be used to create the ultimate shopping experience.

In the debates about what's next for marketing, communications and the media, the voice of Kevin Roberts is clear and compelling. Roberts is CEO Worldwide of Saatchi & Saatchi, Ideas Company. He turned the world of marketing upside down with the international bestseller Lovemarks: the future beyond brands. Now he's back with a book inspired by the screen-sisomo: the future on screen.

In this collection of poems, Kevin Roberts recreates his recent experience with cancer (non-Hodgkins Lymphoma), a cancer that is often fatal. Roberts takes us from the early feelings of denial through the doctor's fateful moment of diagnosis, onto his three years of treatment with chemotherapy and radiation, and finally into remission from the disease - a state that can be described as "serene."

Solomon, the wisest man in history, was Israel's third king. While his name does not appear as the author of Ecclesiastes, his fingerprints are all over the book. His words challenge and encourage the reader to live as if his or her time were short and to fear God in all things. This interdisciplinary commentary is written for serious students of the Bible, including professors, Sunday School teachers, and laypeople who want both a theological and psychological perspective on this much beloved and fascinating Old Testament book.

An exciting first collection of stories by the author of Deep Line, West Country and S'neymous that mixes crisp social realism with long fanciful rambles and terse tales full of poetic symbolism: "Listen. Hear that tahonk tahonk tahonk out there in the dusk. That sound's Flash Harry's 10-14 Easthope. Timing's out. That's how Flash Harry he run the Merry Maid. Real bad retard. Real haywire, like that hippy draft dodger, he got everything wired together. He probably about the worst fisherman outa Squinteye Bay." Roberts' comic stories bear comparison with those of Hodgins and W.P. Kinsella. But he also shows himself a master of varying styles throughout this highly impressive debut volume, offering memorable naturalistic tales of anguish and terse evocations of poetic symbolism.