New Releases by Tom Peters

El mundo está lleno de talento. La competencia es feroz. Todos buscamos la excelencia, la calidad, el mejor servicio, los precios más competitivos, la cuota de mercado más amplia. ¿Quién triunfará? ¿Quién prosperará? Es preciso que las empresas (en su conjunto de empleados a todos los niveles) se destaquen continuamente de sus competidores para alcanzar el éxito. Revolucionario y radical. Así es el planteamiento del mundo de los negocios que encontramos en el libro. Resultará chocante en un primer momento, para pasar después a ser electrizante y convincente.

From a leading business management guru—50 insights on how to get the most out of your department. Transform white collar departments into "professional service firms" whose sole, powerful asset is knowledge. Peters discusses making the most of presentations, working with outsiders on market analysis, how to imporve brainstorming meetings, how to develop relationships with clients and get the most out of them.

Michael Goldhaber, writing in Wired, said, "If there is nothing very special about your work, no matter how hard you apply yourself you won''t get noticed and that increasingly means you won''t get paid much either. In times past you could be obscure yet secure -- now that''s much harder." Again: the white collar job as now configured is doomed. Soon. ("Downsizing" in the nineties will look like small change.) So what''s the trick? There''s only one: distinction. Or as we call it, turning yourself into a brand . . . Brand You. A brand is nothing more than a sign of distinction. Right? Nike. Starbucks. Martha Stewart. The point (again): that''s not the way we''ve thought about white collar workers--ourselves--over the past century. The "bureaucrat" on the finance staff is de facto faceless, plugging away, passing papers. But now, in our view, she is born again, transformed from bureaucrat to the new star. She works in a professional service firm and works on projects that she''ll be able to brag about years from now. I call her/him the New American Professional, CEO of Me Inc. (even if Me Inc. is currently on someone''s payroll) and, of course, of Brand You. Step #1 in the model was the organization . . .a department turned into PSF 1.0. Step #2 is the individual . . .reborn as Brand You. In 50 essential points, Tom Peters shows how to be committed to your craft, choose the right projects, how to improve networking, why you need to think fun is cool, and why it''s important to piss some people off. He will enable you to turn yourself into an important and distinctive commodity. In short, he will show you how to turn yourself into . . . Brand You. See also the other 50List titles in the Reinventing Work series by Tom Peters -- The Project50 and The Professional Service Firm50 -- for additional information on how to make an impact in the professional world.

Michael Goldhaber, writing in Wired, said, "If there is nothing very special about your work, no matter how hard you apply yourself you won''t get noticed and that increasingly means you won''t get paid much either. In times past you could be obscure yet secure -- now that''s much harder." Again: the white collar job as now configured is doomed. Soon. ("Downsizing" in the nineties will look like small change.) So what''s the trick? There''s only one: distinction. Or as we call it, turning yourself into a brand . . . Brand You. A brand is nothing more than a sign of distinction. Right? Nike. Starbucks. Martha Stewart. The point (again): that''s not the way we''ve thought about white collar workers--ourselves--over the past century. The "bureaucrat" on the finance staff is de facto faceless, plugging away, passing papers. But now, in our view, she is born again, transformed from bureaucrat to the new star. She works in a professional service firm and works on projects that she''ll be able to brag about years from now. I call her/him the New American Professional, CEO of Me Inc. (even if Me Inc. is currently on someone''s payroll) and, of course, of Brand You. Step #1 in the model was the organization . . .a department turned into PSF 1.0. Step #2 is the individual . . .reborn as Brand You. In 50 essential points, Tom Peters shows how to be committed to your craft, choose the right projects, how to improve networking, why you need to think fun is cool, and why it''s important to piss some people off. He will enable you to turn yourself into an important and distinctive commodity. In short, he will show you how to turn yourself into . . . Brand You. See also the other 50List titles in the Reinventing Work series by Tom Peters -- The Project50 and The Professional Service Firm50 -- for additional information on how to make an impact in the professional world.

In 1982, business guru Tom Peters co-authored In Search of Excellence, one of the most influential business guides of all time. More recently, through 400 seminars in 47 states and 22 countries, Peters reexamined, refined and reinvented his views on innovation--the #1 survival strategy, he asserts, for businesses of the next millennium. The Circle of Innovation brings these seminars--and Peters'' contagious passion--to the reader in a landmark book. Through bold graphics, astounding facts and figures, and quotes whose sources range from Émile Zola to Steve Jobs, Peters blows the lid off accepted management styles. Here is a book that will open your eyes to new ways of envisioning the challenges of today''s world. Here, too, is a practical guide that will teach you how to: - reverse the rising tide of product and service "commoditization" and foster uniqueness - capitalize on the skyrocketing purchasing power of women - convert sluggish staff into vital centers of intellectual capital accumulation - build systems of elegance and beauty - liberate your creativity and individual leadership style Whether you manage a six-person department or a 60,000-body behemoth, The Circle of Innovation empowers you to transform your organization, your career, yourself. Inspiring, timely, this blueprint for success is pure Peters--a handbook as energetic as it is profound.

The classic bestseller - the most famous book by the world''s most trusted management guru

The sitting wall was donated by Ken Murray, as well as landscaping at the front of Alumni House. The wall pays tribute to the University''s honored alumni.

In the new economy, hierarchical business structures are being consigned to the shredder and replaced with flexible, fast-responding, ad hoc groups of brainworkers. Tom Peters, author of the bestselling IN SEARCH OF EXCELLENCE is once again ahead of the curve, and now demonstrates that the key to success in business future is total engagement, dynamism, speed, and independence. "Rewarding. Provides a wealth of thought-provoking information and incisive insights." PHILADELPHIA INQUIRER "A gold mine of information." USA TODAY

The national bestseller that offers prescriptions for an economic world turned upside down. A New York Times bestseller for eleven months.