Most Popular Books by Steven Heller

This is the book that graphic designers and type aficionados have been waiting for: the first book in Chronicle''s Art Deco design series devoted exclusively to type. Garnered from vintage specimen sheets and catalogs as well as commercial design artifacts from Germany, France, Japan, Holland, Italy, Russia, Eastern Europe, and the United States, these alphabets illustrate how the stunning style of the twenties and thirties extended to every facet of graphic design, including the typographer''s art. Deco typestyles, like Deco architecture and furniture, were the heralds of the Machine Age, designed to embody progress. Endowed with a jazzy modernistic sensibility and baptized with evocative futuristic names such as Vulcan and Metropolis, these spectacular typefaces paved the way for a new era of communication via the printed word. In Deco Type, the team of Steven Heller and Louise Fili have brought together a unique collection of wonderful typefaces - many that have lain hidden for decades - to create an inspirational reference for designers and graphic artists everywhere.

Examines dozens of examples of the book art of Edward Gorey, who initially illustrated paperback covers and dust jackets for the likes of Joseph Conrad, Henry James and Charles Dickens, establishing a pen-and-ink hand-lettered style that would challenge prevailing American publishing standards and help define his publisher''s visual identity. His prodigious output of hundreds of jackets and covers evidenced his flair for design and his ability to portray the essence of the books that came his way.

This text explores the emerging less is more attitude in graphic design through work and insight from 96 of today''''s hottest designers. Featured profiles examine the individual styles and influences of seven prominent designers.''

Dutch Moderne examines a little-charted genre of Dutch graphic design during the 20''s and 30''s. The stylistic movements of the period - from De Stijl to art deco - played a vital role in bringing the concepts of the modern movement into the commercial world. A synthesis of cubist and ancient Egyptian and Mayan forms, art deco quickly spread throughout post-World War I France, Germany, England, Italy, and Eastern Europe before appearing in Holland. And yet despite its comparatively late start, Dutch designers enthusiastically embraced the style for its contemporary feel, elegance, and streamlined aesthetic as an alternative to staid traditional and outrageous revolutionary graphic approaches. The style influenced virtually all forms of Dutch commercial art, from magazines, newspapers, and posters to trademarks and advertisements. Dutch Moderne features over 500 of these designs, many of which have never before been published in the United States, by scores of designers both renowned and anonymous. These unearthed artifacts of Dutch commercial design reveal the rich legacy of an indigenous style. This book is an essential resource for graphic designers, students of design, and pop culture history aficionados alike.

From prolific design writers and educators at the SVA/NYC, Steven Heller and Molly Heintz, a compelling collection of essays and interviews for anyone interested in critiquing, explaining, or interpreting design Writing is designing, and writers are designers. Mastering the elements of different writing styles is as important in describing a designed work as an understanding of color, texture, and material form. The design writer must make the prose as necessary and exciting to read as a designed object––from the simplest business card or product packaging to the grandest monument––must be to see and to use. This book is for the student or the expert, the novice or the professional, who seeks to communicate. With real-world examples of how and what to write when critiquing, explaining, discovering, introducing, and interpreting a piece of design, it presents a tantalizing world of possibilities for any design writer. The collected essays include a range of styles and disciplines, from journalism, scholarship, criticism, and business. Contributors include: Sarah Boxer Akiko Busch Liz Danzico Jarrett Fuller Colette Gaiter Karrie Jacobs Mark Kingsley Julie Lasky Warren Lehrer Rob Walker Michele Y. Washington and many more! Explaining design means writing intelligibly and creatively. This book covers it all, for and through those who practice, chronicle, critique, and observe graphic, product, industrial, and architectural design.

The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world''s leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities. Perfect for students, beginners or anyone curious about logo design! Chapters include: Give personality to letters Develop a memorable monogram Make a symbol carry the weight Transform from one identity to another Make a mnemonic Illustrate with wit and humor Include secret signs Get more design inspiration from other Idea Books: The Graphic Design Idea Book The Illustration Idea Book The Typography Idea Book

Thirty-six design firms and individual graphic designers, representing an extraordinary and comprehensive cross section of New York''s top design talent, display their portfolios in Graphic Design: New York 2. In response to this technological revolution, many of the design firms create websites for both clients and themselves. Almost all designers have embraced the computer age (after some hesitation) and use state of the art electronics in their offices. And through it all, design has retained its humanity; rafting through this age of high technology, design has simply become more accessible, as you''ll see from browsing through this book.

Europe''s reputation as the center of the culinary world is confirmed with this expansive array of restaurant menus from across the continent. From extravagant bills of fare for royal feasts to delectable mid-century minimalist graphics, the gustatory customs of dozens of European countries are revealed in this encyclopedic design compendium.

A descent into discovering different versions of hell and its realms of torture around the world across literature, religions, culture, and folklore, gorgeously illustrated and accompanied by writing on the origins and details of each hell. Whether it''s a real place, a human construct, an idea, or a superstition, hell is a grotesque demimonde in literature, cultures, religions, and folklore throughout the ages. There are many different hells to be found, each one distressing in its own way. But they all share the same essence: they are terrible places guarded by one or more evil spirits, where punishment is split into various levels of damnation. Those who wish to venture on this dangerous journey beyond the gates of the underworld will find their guide in two extraordinary authors and graphic designers: Steven Heller and Seymour Chwast. And like Dante in the footsteps of Virgil, they will be able to navigate their way through the burning (or icy!) dark realms that lurk in the heart of the human imagination—the Jewish Gehenna, the Sunni Jahannam, the Swahili hell, the Mayan myth of Xibalbá, and many others—as well as all the characters who have created hell, visited it, or been involved in more or less fortunate descents into it. Equally appealing to fans of the literary hellscape of Dante''s Inferno, the bright utopia of The Good Place, and the dark humor of Edward Gorey, Hell offers a feast of chillingly hilarious graphic art and illuminating content that comprehensively plumbs the multiple depths of the underworld.

Sumario: French Modern -- Italian Art Deco -- German Modern -- Spanish Art Deco -- Dutch Modern -- British Modern.

Exploring the methods for teaching and learning typography, this book features more than 40 essays from top experts and educators in typography today. These essays run the gamut from introducing the themes of type and typography to various complex and rare strategies for learning.

The latest in this successful series, this book features around 150 of the most important buildings in the history of world architecture – from the pyramids and Parthenon to some of the most significant works by recent architects. The buildings are organized by type – from places of worship and public buildings to houses – and are divided into nine chapters, each with an informative introduction that surveys the history of that type. For each building there are numerous, accurate scale drawings showing a combination of floor plans, elevations and sections as appropriate, all specially redrawn for this book. The quality and number of the line drawings, together with the authoritative text by a renowned architectural historian, allow all the buildings to be understood in detail and make this an invaluable resource for students.

"Presents more than 400 exemplary book jackets, paperback covers and magazine covers produced by outstanding designers from America and abroad"--Dustjacket.

The decision to become a United States citizen is one of the most important choices you can ever make. Before you can become a U.S. citizen, however, you first must be a lawful permanent resident ofthe U.S. For this reason, before you begin the process, you need to know what you want to achieve - legal immigration or naturalization - and if you can expect to qualify for it. U.S. Citizenship For Dummies will help you get through this often confusing process, from determining how best to qualifyto live permanently in the United States to gaining a green card and then citizenship. This reference guide is for anyone who Is interested in living permanently in the U.S. Is a friend or relative of someone who wishes to live permanently in the U.S. Wants to become a naturalized citizen Has no legal background or any familiarity with U.S. immigration This book helps you discover the important requirements you needto meet and offers tips and insights into dealing with the Bureau of Citizenship and Immigration Services (BCIS). You also get to know other government agencies that you''ll work with while attempting to immigrate to the U.S. or become a citizen. U.S. Citizenship For Dummies covers the following topics and more: Clear information on the immigration process Up-to-date information on various application forms The rights of legal aliens Recent changes in immigration laws Review of English and Civics tests Pointers on the interview process Survey of U.S. history, government, and culture Coverage on visas and green cards Troubleshooting immigration problems Becoming a U.S. citizen carries important duties and responsibilities as well as rights, rewards, and privileges. Before you make the decision to pursue U.S. citizenship, you need to beaware of what you stand to lose and what you stand to gain; you also need to be sure you''re ready to fulfill all the obligations of a good citizen. U.S. Citizenship For Dummies will help you understand all that it means to become a citizen ofthe United States of America.

An illustrated history of propaganda art and design from Nazi Germany, Fascist Italy, the USSR, and Communist China.

Plattensammler und Grafikdesigner aufgepasst! Dieser neue erschwingliche Band über Alex Steinweiss'' geniale Cover Art präsentiert die bahnbrechende Mischung aus Typografie und Illustration, die das Musikgeschäft revolutionierte. "Alex Steinweiss gilt als derjenige, der ganz allein Format, Design und grafische ,Sprache'' des Plattencovers schuf." -The Times, London

"In Graphic Wit, the first book offering a comprehensive survey of humor in graphic design, Heller and Anderson focus on that special instinct for playfulness inherent in all design, and show the many forms it can take in a skilled graphic artist''s hands. Loaded with examples of successful design humor in such varied forms as book and record jackets, logos, posters, typography, and advertising, Graphic Wit examines the approaches designers can use for comic effect, including repetition, alteration of scale, and juxtaposition, as well as such specific mechanisms as visual puns, parody, nostalgia, wordplay, and typeplay. Case studies of successful ad campaigns reveal how humor can be used for maximum effectiveness and memorability, and in-depth interviews with 14 design luminaries, including Paul Rand, Paula Scher, and Stephen Doyle, provide insight into the play principle, making humor pay off financially, and the challenges involved in humorous design."--back cover.

Heavily influenced by Western styles and fashions of the 20''s and ''30s Japanese graphic designers drew inspiration from Europe''s master artists and typographers, enthusiastically importing and assimilating elements of Bauhaus, Constructivism, and Futurism. With striking illustrations of posters, brochures, and match-box labels and more, this singular volume offers a scintillating look at modern Japanese graphic design.

Fans of Separatedat Birth? books will adore this opportunity to glimpse Harrison Ford, Paula Abdul, Burt Reynolds, William F. Buckley, Candice Bergen, and the New Kids on the Block in this entertaining book representing more than 100 famous people as they looked in their childhood years. Half of the proceeds from this celebration of childhood will be donated to the Starlight Foundation to grant the wishes of seriously ill children.

An in-depth introductory essay describes the history, culture, and artistry of men''s adventure magazines of the 1950s-70s, while each chapter explores various subjects including the role of women and the portrayal of Nazis and Communists.

In this romp through that most august of domestic institutions-marriage-hundreds of nostalgic images, from advertisements to magazine covers to movie posters, display the romance and the allure of real or fictional brides and grooms. Advice from the likes of Archie Bunker and excerpts from turn-of-the-century marriage manuals lend a note of unsolicited guidance to the uninitiated. Tying the knot will never be the same again.

An invaluable collection of underappreciated stencil typography through history. Designers often look to the past to inform their work. In this new paperback edition, design gurus Steven Heller and Louise Fili explore the variety and influence of the world’s most ubiquitous typographic style, which dates to prehistoric times and has been used on a range of surfaces, from street signs, buildings, and bridges to packaging and posters. This expansive sourcebook presents hundreds of international examples of stencil typography from the late nineteenth through the twentieth centuries. The wonderful array of stencil types highlights surprising instances of artistry and ingenuity from a broad range of locations and objects—from military, traffic, and transportation to home decoration, mass communication, and street art. And the survey is global, drawing on design from America, France, Italy, Spain, Germany, the Netherlands, Great Britain, and Eastern Europe. An introduction surveys the history and applications of stencil typography, and samples of stencil type ordered by their geographic origin.

Before there was Vegas, and long before there was "reality television," there was Times Square. For a century, it has stood as the blazing Crossroads of the World; the sometimes magical, sometimes tawdry, but always spectacular epicenter of American commercial culture. Times Square Style is a visual compendium of the energy and dazzle and glamour that made the Great White Way the most famous -- and notorious -- place in America''s most famous -- and notorious -- city. From Ziegfeld''s Follies and George White''s Scandals to titanic signs with screaming type -- Drink Pepsi! Smoke Camels! Good to the Last Drop! -- to burlesques with dancing girls in short, short skirts, this book brings to colorful life a trove of arcane, lost, and otherwise forgotten promotions, signs, flyers, programs, posters, records, napkins, advertisements, billboards, and other works of ephemera large and small. Times Square Style is published on the centennial anniversary of this defining American place, with more than 200 color images and 25 vintage black-and-white prints.

"Red Scared! offers valuable lessons from the vault on how to identify Communists, media reports on the jolly side of Stalin, guidelines for bomb shelter chic, and much more. As they did in their other lively pop-culture histories, Teenage Confidential and Wedding Bell Blues, Michael Barson and Steven Heller once again bring the nearly forgotten details of American culture into full relief with Red Scared!"--BOOK JACKET.

The art direction of the late Tibor Kalman has never failed to question, challenge, and provoke its audience. Creator of the successful advertising and graphic design company M&Co., creative director of Interview, and founding editor of the controversial though acclaimed Benetton magazine Colors, Kalman is known for applying commercial techniques to issues that matter. With essays by Steve Heller, Kurt Andersen, and Rick Poynor, Tibor has set new standards for the presentation and analysis of a contemporary designer''s work. An essential book for professionals and students in design, media, and advertising, and all those interested in the controversial possibilities of graphics in the 20th century.

This unique visual history of the art of illustration, by the foremost historian of graphic design and a well-known illustrator and designer, joins the authors previous Graphic Style as an indispensable resource for anyone interested in art, design, and popular culture. Illustration has long been a significant popular artand is often more visible, recognizable, and memorable than higher arts. Editorial and advertising illustration in all its many forms is so integral to our understanding of news, views, literature, and commerce that it is easily taken for granted. Nonetheless, it has an impressive history and remains a vital influence on visual culture. This book is a rich chronicle, celebration, and survey of well over a century of illustration. It deftly reveals the visual mannerisms, quirks, and tics that characterize drawn, painted, and digitized illustrations in different styles, and places leading illustrators in historical context. "

Destined to become the classic visual study of digital type design, this book surveys and categorizes digital faces and fonts from over 30 foundries and individuals, including Emigre Graphics, Neville Brody, and Erick Van Blockland. It includes a lively sampling of fonts and a showcase of applications. 100 color illus., 400 fonts.

Uncle Sam. The Gibson Girl. Some of America''s most memorable images made their debuts on the covers of magazines. During the Golden Age of the American magazine cover, the corner newsstand was a veritable gallery for some of the country''s leading illustrators, artists, and cartoonists. This volume showcases over 200 remarkable covers from publications as diverse as Saturday Evening Post, Harper''s Bazaar, Fortune, Good Housekeeping, and Vanity Fair. 280 color illustrations.

This comprehensive tool for designers using any version of Photoshop shows how a smart, clever designer can use Photoshop techniques to achieve amazing visual affects. Focusing primarily on amazing photo manipulation, this book reveals evolutionary steps, and also includes a historical background on the digital revolution and case studies of 10 of the most sophisticated users of Photoshop operating today. The case studies focus on innovative thinking in the field of photo creation and manipulation. Features: A collection of step-by-step Photoshop tricks and techniques Step-by-step instructions, case studies and a wide array of visual examples

"Anatomy of Design dissects fifty examples of graphic design piece by piece, revealing an array of influences and inspirations. These pieces represent contemporary artifacts that are well conceived, finely crafted, and filled with hidden treasures. Some are overtly complex. Others are so simple that it is hard to believe there''s a storehouse of inspiration hidden underneath. The selections include all kinds of design work including posters, packages, and more. Each exhibit is selected for its ubiquity, thematic import, and aesthetic significance, and every page shows how great work is derived from various inspirational and physical sources, some well-known, some unknown. Each design is presented on a gate-fold showing the featured design and and other works that share the key influences with extended captions explaining the whys and wherefores."--Publisher''s website.