Best Selling Books by Steven Heller

Previous ed. titled: Graphic style: from Victorian to digital.

Uncle Sam. The Gibson Girl. Some of America''s most memorable images made their debuts on the covers of magazines. During the Golden Age of the American magazine cover, the corner newsstand was a veritable gallery for some of the country''s leading illustrators, artists, and cartoonists. This volume showcases over 200 remarkable covers from publications as diverse as Saturday Evening Post, Harper''s Bazaar, Fortune, Good Housekeeping, and Vanity Fair. 280 color illustrations.

When did those awkward, tormented creatures known as teenagers first crawl out of the primordial ooze and into American culture? In the forties, fifties, and sixties a new breed of youth known as the juvenile delinquent evolved. In TEENAGE CONFIDENTIAL, the authors conduct a guided tour through three decades of teen angst, displayed in shocking Technicolor. 150 full-color photos.

Gathers satirical sketches by Delacroix, Manet, Gauguin, Toulouse-Lautrec, Picasso, Gris, Rossetti, Crane, Grosz, and Shahn.

Wholly unique vector-art illustrations that mold the subjects? actions into visual identities.

Detailing one of the most important public graphic design initiatives in recent American history, this collection presents the finalists and medalists from the 2008 Chicago-based worldwide poster competition and exhibition, which was endorsed by the International Council of Graphic Design Associations (ICOGRADA). Artists and designers from 43 countries submitted nearly 1,700 works to be judged by a group of some of the most lauded poster artists in the world, including Michel Bouvet, Shigeo Fukuda, German Montalvo, Yossi Lemel, and John Massey. The posters are showcased here on full pages in color and include design commentary, as well as a photographic record of the judging process as well as the exhibitions, biographies, and work of the jurors.

An Examination of the Practice Through the Years Teaching the history of graphic design cannot simply be outlined by dates nor confined by places, but is defined by concepts and philosophies, as well as those who made, make, and inspire them. Teaching Graphic Design History is the first collection of essays, syllabi, and guides for conveying the heritage of this unique practice, from traditional chronologies to eclectic themes as developed by today’s historians, designers, scholars, and documentarians. Long overlooked within the broader history of printing and typesetting, when graphic design’s artifacts finally became the subject of serious study, the historian had to determine what was worthy and on what the history of graphic design should focus: the makers or the artifacts, the content or the context, or all of the above. With the author’s distinct viewpoint and many exclusive contributions, Teaching Graphic Design History chronicles the customs and conventions of various cultures and societies and how they are seen through signs, symbols, and the artifacts designed for use in the public—and sometimes private—sphere. Areas of focus include: Social and political effects of graphic design Philosophical perspectives on design Evolution of branding Development of the graphic design profession Predictions for the future of the practice An examination of the concerted efforts, happy accidents, and key influences of the practice throughout the years, Teaching Graphic Design History is an illuminating resource for students, practitioners, and future teachers of the subject.

A COLLECTION OF VINTAGE INSPIRATION Print magazine turns 75 in 2015. In celebration of one of the world''s most revered graphic design publications, AIGA medalist Steven Heller curated a collection of 75 Print magazine covers straight from the archives. In this book, we''ve shrunk the covers down to postcard size to make sharing, enjoying and reminiscing easy and fun. You''ll hold this book dear if you''re a designer, illustrator, artist or typography enthusiast who appreciates striking work from celebrated designers and illustrators. These iconic cover postcards, dating as early as 1940, are yours to mail, frame or display in book form. Treat yourself and your friends to the brilliant covers preserved in this collection, and take part in celebrating Print magazine''s most historic year yet.

A compact, yet comprehensive design resource, expertly selected by graphic design’s leading historians The slab serif typeface—in their classic form, wood types made for large-scale posters, ads, and newspapers—may not be as all-purpose as the gothic or sans serif, but it is equal, if not more powerful, in graphic appeal. Since being introduced in the nineteenth century, slabs have become ubiquitous and are today as popular as ever. Slabs come from a genre of Egyptian typefaces (some of the leading slabs are called Cairo and Sphinx) brought back to France by Napoleon and marketed in specimen sheets and books as representing a glorious heritage brought to the present. In 1931, Morris Fuller Benton created the Stymie typeface, a reworking of a slab serif type popular in Europe at that time: Memphis. The IBM logo is one of the most famous slab serif marks. The serifs were often exaggerated so they would not result in simply beautiful letterforms but would be functionally superior to other faces. Slabs, therefore, came in many iterations and were eventually recognized as a face with many characters—and nationalities. Following the cult typography volumes Scripts, Shadow Type, and Stencil Type, this new volume comprises an artfully curated selection of hundreds of international and classic examples to inspire fresh and unexpected typographic ideas.

Spanish Art Deco represents an important area of graphic design study as well as an entire era of Spanish cultural history. This book covers its appearance in the political posters of the Spanish Civil War; its use in advertising the post-war automobile and travel industries; and its emergence in the packaging of Spanish wine, cosmetics, and theater posters. 150 color and 50 b&w reproductions.

"Idyllion, The Art of Chuck Sperry" continues the poetic journey started by Chuck''s previous companion books "Helikon, The Muses of Chuck Sperry" and "Chthoneon, The Art of Chuck Sperry". "Idyllion" collects 29 gorgeously photographed new Sperry screen printed art works paired with the prose or poem - from Hesiod to Maynard James Keenan - that inspired each.The reader is also offered insight into Chuck''s latest political poster in support of the Equal Rights Amendment campaign with an extensive interview of Sperry by graphic design legend Steven Heller. The interview-accompanied by beautiful photographs by Shaun Roberts-follows the artist at work from the production process to launching the poster.

Elegant, quirky, fluid, brutish, ostentatious-- a visual resource of cursives and other typefaces that resemble handwriting.

Desde los disturbios de Los Ángeles hasta la masacre en la escuela secundaria de Columbine, los estadounidenses fueron testigos de acontecimientos y adquirieron artículos que reflejaron lo mejor y lo peor de la década. La presidencia de Bill Clinton estaba amenazada, la era digital acababa de irrumpir y Silicon Valley influía en todos los habitantes del planeta. Mientras tanto, la desnudez y el sexo ocupaban las páginas de las revistas para vender de todo, desde vestidos de alta costura hasta perfumes y microondas. El grupo musical Nirvana entretenía a la generación X mientras que la greatest generation consideraba la posibilidad de comprar un Ford Probe y una cosa llamada Hummer. Las pistolas de agua Super Soakers, las Game Boy y las PlayStation eran los juguetes de moda, con Super Mario World, Gran Turismo y Sonic the Hedgehog abotargando las mentes de los jóvenes de todo el mundo. Las marcas de lujo estaban muy solicitadas: los compradores ansiaban un bolso de Gucci, un tote de Louis Vuitton, una bufanda de Hermes o un vestido de Prada. Las compañías aéreas TWA y Continental Airlines todavía volaban y Volkswagen reimaginó el Escarabajo. Parecía una década segura y próspera pero ya despuntaban los acontecimientos y el consumo a gran escala que dieron forma al siglo XXI. Con seis capítulos que cubren un amplio abanico de trabajos publicitarios, que se ocupan desde la comida y la moda hasta el entretenimiento y los coches, All-American Ads of the ''90s es un compendio imprescindible que reúne grandes hitos de la mercadotecnia y hará las delicias de quienes compraron muñecos Beanie Babies, siguieron la emisión de Los Simpson, coleccionaron tazos y devoraron las aventuras de Harry Potter participando del consumismo de la década de 1990.

Vices ou vertus ? La consommation d''alcool et de tabac procure aux annonceurs des produits qui se prêtent à une véritable orgie visuelle. Ce plantureux recueil de publicités explore les multiples représentations de ces pratiques, tantôt élégantes, tantôt décalées, et révèlent comment les fabricants ont encouragé le grand public à s''imbiber et s''asphyxier durant tout le XXe siècle. Page après page défilent les tendances de chaque époque en matière d''alcool et de tabac, dans un festival de bons mots et de mascottes devenues des icônes, dont certains, comme le cow-boy Marlboro ou le chien Spuds MacKenzie, sont si étroitement liés à la culture populaire américaine qu''il leur suffisait d''apparaître dans une publicité pour promouvoir un produit invisible. D''autres annonceurs ont échafaudé des approches plus subtiles et sophistiquées pour vendre leur marchandise, une stratégie parfois très efficace, comme l''a démontré le succès phénoménal de la campagne Absolut. Même les médecins ont apporté leur contribution perverse à cette entreprise de propagande, en certifiant que fumer aidait à calmer les nerfs et à adoucir la gorge, et en vantant l''alcool comme un philtre de réussite sociale. Que vous vous adonniez à ces plaisirs coupables par inhalation et déglutition ou que le plaisir des yeux vous suffise, vous ne manquerez pas d''être captivés par cette exploration d''un chapitre bien tassé, et souvent polémique, de l''histoire de la pub.

Una disección anatómica única de 49 diseños contemporáneos. Muestra el modo en que se incorpora a las obras contemporáneas el bagaje de la historia del diseño y la forma en que un motivo evoluciona hacia otro y se diluye en él.Bajo la superficie de cualquier cartel, presentación de producto, cubierta de libro o valla publicitaria existe un ADN creativo que determina y define su razón de ser. Los diseñadores son coleccionistas de conceptos: acumulan la mayor cantidad de materia prima en su cerebro, y después la extraen para crear sus obras. Este libro muestra el modo en que los grandes diseños derivan de incontables fuentes de inspiración, algunas bien conocidas, otras menos, algunas obvias, otras aparentemente inconsecuentes, pero todas ellas de relevancia. Al levantar la epidermis de las obras se descubre el esqueleto que mantiene unidos distintos órganos, cada uno de los cuales afecta a los otros. Si se extrae uno solo de ellos, la configuración del diseño se altera y modifica.

"Merz to Emigre and Beyond is an historical survey of avant-garde cultural, art and political magazines and journals from the early twentieth century to the present day. It examines the publications that were at the forefront of graphic design throughout the twentieth century and which challenged typographic convention, providing a platform for the dissemination of the ideas of the most radical art, design and political movements of the last hundred years." "The book features a unique selection of international publications from Europe and the USA - including Merz (1920s), La Revolution Surrealiste (1920s), View (1940s), The East Village Other (1960s), Punk (1970s) and Emigre (1990s). The design of these magazines, often raucous and undisciplined, was once as ground-breaking as the ideas they disseminated. Many were linked with controversial art, literary and political movements such as Dada, Surrealism, Futurism, the Bauhaus, the New Left and Postmodernism. Merz to Emigre and Beyond surveys the typography and layout that distinguished these journals from the mainstream, and also places the avant-garde notions these magazines represented in their broader artistic, cultural and political contexts."--Jacket.

Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement. Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more. Through case studies with designers like Dave Eggers, Maira Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duró, and over thirty more from the United States and Europe, this book explores the whys, hows, and wherefores of the conception and production processes. The design entrepreneur must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and what doesn''t. This is the book that shows how that is accomplished.

This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features inspiring works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. The subjects covered include typographic rebus, abstract form, overlapping, using grids, metaphoric construction and illumination. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques.

Dr. Heller, one of the true masters of hypnotherapy, examines how we are programmed by our families, friends, and culture. And it offers insight and techniques to take command of your own mind. If you want to know how hypnosis really works, and how to benefit from that knowledge, you will want to read this book. Heller also examines the ¿magic¿ behind Erick-sonian techniques and Neuro-Linquistic Programming.Steven Heller, Ph.D. was the founder and director of The Heller Institute. From 1969 until his death in 1997, Dr. Heller practiced clinical hypnosis. He was much in demand as a lecturer and trainer. Called by his peers, ¿The Wizard,¿ Dr. Heller was a trainer of trainers, conducting in-house training programs for hospital staffs, universities, medical, dental, and psychological associations.

Published on the occasion of the exhibition at Howl! Happening: An Arturo Vega Project

Large corporations, small businesses, hospitals, museums, art groups, and charities all have one thing in common - the need to communicate information to clients, stockholders, employees, patrons, and members. The newsletter is the most efficient, and often the most economical, means of formal print communication. In order to be effective, however, a newsletter must catch the attention of a visually inundated audience. Newsletters Now: From Classic to New Wave features over 200 superbly designed and smartly produced newsletters which stand out from the mass of printed material. None of them are cookie-cutter designs, but rather each is a unique way of presenting otherwise routine material.